Open to opportunities

bala bala

@balabala

Message

Senior visual and graphic designer crafting brand-consistent UX and digital/print experiences.

India

Message

What I'm looking for

I’m looking for a role where I can lead brand-consistent visual design with UX thinking—handling requirements, creating wireframes/prototypes, and delivering digital and print assets. I want collaborative, cross-functional work and opportunities to grow.

I’m a Senior Visual and Graphic Designer with 12+ years of experience delivering digital and print design solutions for enterprises, B2C organizations, and startups. I’m known for combining strong visual design with strategic thinking to create user-friendly, brand-consistent experiences aligned with business goals.

At Capgemini, as a Senior Consultant (Senior Graphic Designer), I collaborate with clients and internal stakeholders to gather requirements and ensure accurate implementation of design specifications. I conduct requirement analysis, define design strategies, plan and deliver creative assets for websites and print media, and create wireframes, prototypes, infographics, and visual concepts to improve usability and application aesthetics.

I also lead end-to-end design at Genymedium and support cohesive branding across platforms, from logos and brochures to newsletters, standees, posters, social media creatives, videos, and presentations. I’ve managed and mentored a team of two designers, and I consistently present design concepts and outcomes to clients and cross-functional teams to ensure quality, creativity, and timely delivery.

Experience

Work history, roles, and key accomplishments

Current

Senior Graphic Designer

Current

Capgemini

Jun 2019 - Present (6 years 11 months)

Collaborated with clients and stakeholders to define requirements and deliver design specifications for digital and print branding initiatives. Created wireframes, prototypes, infographics, and visual concepts, and mentored a team of two designers while maintaining brand consistency across channels.

Branding Wireframing Prototyping Infographics Stakeholder Management Mentoring Adobe XD Adobe Photoshop Adobe Illustrator adobe indesign

Senior Graphic Designer

Genymedium

Dec 2015 - Jun 2019 (3 years 6 months)

Led end-to-end graphic design for digital and print projects, ensuring high quality, brand consistency, and on-time delivery. Produced branding assets, marketing collateral, social media creatives, and presentation decks in collaboration with clients.

Digital Design Print Design Branding Marketing Collateral Presentation Design Adobe Photoshop Adobe Illustrator adobe indesign

Senior Graphic Designer

Infasta Soft Solutions Pvt. Ltd

Jul 2015 - Dec 2015 (5 months)

Created visual assets for web, print, and marketing campaigns, delivering brand-consistent designs with clear visual impact. Partnered with development and marketing teams to ensure cohesive design solutions across platforms.

Web Graphics Print Design Marketing Campaign Design Brand Consistency Cross Functional Collaboration visual communication Adobe Photoshop Adobe Illustrator adobe indesign Presentation Design

Graphic Designer

Eparivartan Multimedia Solutions

Jul 2014 - Jun 2015 (11 months)

Designed and delivered marketing creatives, brochures, banners, and digital assets for digital and print campaigns. Supported branding and promotional activities across multiple digital and print platforms.

Marketing Design Banner Design Digital Assets Branding Print Production Adobe Photoshop Adobe Illustrator adobe indesign

Graphic Designer

CIEL Creative Pvt. Ltd

Aug 2013 - Jun 2014 (10 months)

Delivered high-quality print and digital design solutions aligned with brand standards and business goals. Assisted senior designers in executing branding and advertising projects across digital and print media.

Print Design Digital Design Branding Design Execution Quality Standards Adobe Photoshop Adobe Illustrator adobe indesign