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Baby Ruth Dizon

@babyruthdizon

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AI content strategist specializing in B2B SaaS marketing.

Philippines

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What I'm looking for

I seek a dynamic role that fosters creativity and innovation, allowing me to leverage my skills in AI content strategy and digital marketing while contributing to impactful projects.

I am an AI Content Strategist with a strong focus on B2B SaaS marketing and a passion for writing and research. My expertise lies in developing content strategies that leverage AI and large language models to create impactful, user-centered solutions. I thrive at the intersection of technology, communication, and design, transforming complex ideas into clear, actionable content.

In my current role as a Generative AI Senior Content Analyst at Concentrix Catalyst, I drive the creation and refinement of content strategies for generative AI solutions. I specialize in optimizing large-scale content libraries and enhancing content workflows to ensure high-quality, AI-ready content. My previous experiences include developing AI-generated content at Telus Digital and creating compelling marketing strategies in the real estate sector.

Throughout my career, I have consistently demonstrated my ability to produce data-driven solutions that deliver measurable results. I am dedicated to continuous learning and staying ahead of industry trends, ensuring that my work not only meets but exceeds client expectations.

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Experience

Work history, roles, and key accomplishments

Current

Generative AI Senior Content Analyst

Current

Concentrix Catalyst

Jan 2025 - Present (10 months)

Drives the creation and refinement of content strategies for generative AI solutions while ensuring seamless alignment with business objectives. Specializes in optimizing large-scale content libraries by refactoring complex datasets from major tech companies to support AI model development.

Generative AI Content Strategy AI Development Refactoring Workflow Optimization

Generative AI Content Writer

Telus Digital

Oct 2023 - Jan 2025 (1 year 3 months)

Developed AI-generated content for the AI assistant Cici using NLP techniques. Performed prompt refining and model performance quality checks to improve and maintain the brand image of the AI language model.

NLP Prompt Engineering Performance Modeling Content Research

Digital Marketing Specialist

JBco Real Estate

Jul 2023 - Oct 2023 (3 months)

Created compelling marketing strategies and copy for property rentals and sales, aligning each campaign with current real estate trends and audience behavior. Developed a mobile app blueprint focused on efficient data storage and property promotion, featuring intuitive interfaces, detailed listings, and immersive virtual tours.

Digital Marketing Content Strategy Market Research

Acquisitions and Channel Specialist

Viva Communications Inc.

Apr 2023 - Jun 2023 (2 months)

Managed Filipino artists and partner agencies to promote projects and produce engaging publicity content across various platforms. Handled end-to-end content production, from scriptwriting and video shoots to graphic design and editing, while also managing financial liquidations, logistics, and inventory.

Artist Management Content Production Social Media Management

Content and Social Media Marketing Assistant

Titan Services Inc.

Oct 2022 - Apr 2023 (6 months)

Developed marketing materials in forms of newsletters, posters, and short-form videos using Canva, AI tools, and Adobe Creative Suite. Managed advertising and promotional campaigns across social media, print, and web platforms through Meta Business Suite, implementing strategies that boosted Facebook engagement by 74%.

Canva Adobe Creative Suite Meta Business Suite

Development Communication Officer; Researcher

International Institute of Rural Reconstruction - Asia (IIRR

Feb 2022 - Jan 2023 (11 months)

Contributed to the research team across South East Asia by producing multimedia and print materials for websites, including videos, graphics, and research articles. Managed event logistics, promotional content, and multimedia coverage for international seminars and webinars, and coordinated with DepEd and the International Development Research Centre (IDRC Canada) on collaborative research program

Research Event Management Content Creation