At Accenture Song, I currently lead creative design and visual execution for Intel social media campaigns, creating content across platforms while following global brand guidelines. I also direct social media productions from pre-production planning through post-production.
For RedBus, I spearheaded its largest annual campaign, managing the production lifecycle from strategic planning and creative ideation to final delivery. The hero commercial reached 4.9 million views within three months, alongside supporting social content and digital adaptations.
At Publicis Group, I planned and executed social media content shoots for brands such as Samsung, from pre-shoot planning and on-set coordination through post-production editing. I also developed visual strategies and campaign assets to strengthen brand identity and audience engagement.
Earlier, at Growth Ops Asia, I contributed to the award-winning Grab campaign “Mengapa to Mantap Bersama” and directed TikTok content shoots for Grab and RHB. I began as a Junior Designer at Inka, creating brand identities, visuals, logos, and website designs, and as a 3D Modeling Intern at Glue Studio, modeling characters and environments from 2D illustrations.
