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Ayushi KhannaAK
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Ayushi Khanna

@ayushikhanna

Brand communications and marketing strategist with nearly six years of experience across agencies and brands in India and the UK.

India
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What I'm looking for

I am looking for a dynamic role where I can solve high impact problems, continuously expand my skills, and contribute to meaningful goals. I thrive in collaborative, transparent teams that value asynchronous communication, ownership, and a strong culture of accountability.

Brand communications and marketing strategist with nearly six years of experience across agencies and brands in India and the UK, building and growing consumer electronics, wellness, and lifestyle brands. Proven track record in brand strategy, 360-degree campaigns, paid media, and influencer partnerships. I hold an MA in Media and Advertising from the University of Leicester and bring an international lens to brand strategy and campaigns that resonates with the audience and delivers growth.

Experience

Work history, roles, and key accomplishments

FL

Marketing Executive

Flawless UK Distribution Ltd

Jul 2024 - Jul 2026 (2 years)

- Led paid and organic social media and influencer partnerships that contributed 36% of (£400K+) of the company’s £1.13M revenue in 2025.
- Developed and executed cross-channel campaign strategies for 7+ brands (Free Soul, Dirtea, Jaga Drinks, Kiki Health) across Meta & TikTok.
-Delivered BTL experiential retail activations including pop-up counters, in-store displays, and branded AV content.

Cheil India logoCI

Senior Account Executive

Cheil India

Jul 2019 - Jul 2022 (3 years)

- Owned social media strategy, account management, and campaign planning for Samsung M Series and Samsung Appliances.
- Conceptualised and executed integrated launch campaigns for the Samsung M33, M53, & M13, coordinating paid media, organic content, and creator partnerships to maximise launch day visibility and reach.
- Managed brand reputation and real-time community engagement via Sprinklr.

RE

ORM Executive

Repindia

Aug 2018 - Jul 2019 (11 months)

- Managed brand communications and online reputation for lifestyle brands developing proactive communication strategies across platforms.
- Leveraged social listening tools to monitor brand sentiment, identify emerging narratives, and inform brand strategy, driving a 35% improvement in customer engagement and reducing negative sentiment by 40% through targeted crisis communication.

Education

Degrees, certifications, and relevant coursework

University of Leicester logoUL

University of Leicester

Master of Arts, Media and Advertising

2023 - 2024

AU

Amity University

Bachelor of Arts, Mass Communication and Journalism

2015 - 2018

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