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Ayça YelerAY
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Ayça Yeler

@ayayeler

I design AI-powered B2B SaaS products that turn complex workflows into intuitive user experiences.

Turkey
Message

What I'm looking for

I'm looking to design intuitive, scalable digital products, particularly AI-driven B2B or B2G SaaS experiences, where I can simplify complex workflows and collaborate closely with engineering, AI, and business teams.

At AI STUDIO, I design enterprise B2B and B2G SaaS products, translating complex workflows into clear, scalable user experiences. I lead product design for LumCall, an AI-powered customer communication platform used by enterprise and SME clients.

I've defined user flows, feature structures, and interfaces across multiple product modules, contributing to the acquisition of two enterprise customers through product design and client-facing work. I also build reusable design systems and components that improve consistency and streamline developer handoffs.

I design responsive Framer websites, product landing pages, and marketing pages with accessibility and conversion-oriented layouts in mind. Working closely with engineering, AI, and business teams, I use AI-assisted workflows to accelerate prototyping and UI iteration.

My background in interior architecture brings user-centered thinking, concept development, technical drawing, 3D modeling, and on-site coordination to my product design practice.

Experience

Work history, roles, and key accomplishments

AS
Current

Product Designer

AI STUDIO

Feb 2025 - Present (1 year 6 months)

Designed end-to-end user journeys and interfaces for enterprise B2B and B2G SaaS products, leading product design for LumCall, an AI-powered SaaS platform. Built scalable design systems and collaborated with engineering, AI, and business teams to deliver user-centric solutions.

Education

Degrees, certifications, and relevant coursework

Bilkent University logoBU

Bilkent University

Bachelor's Degree, Interior Architecture and Environmental Design

2017 - 2023

Grade: 3.80 / 4.00

Pursued a Bachelor's Degree in Interior Architecture and Environmental Design, achieving a CGPA of 3.80 out of 4.00.

AG

Academy of Fine Arts, Gdańsk

Bachelor of Fine Arts, Interior Design

2022 - 2022

Grade: 4.00 / 4.00

Completed a Bachelor of Fine Arts in Interior Design through the Erasmus+ program, achieving a GPA of 4.00 out of 4.00.

Tech stack

Software and tools used professionally

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