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Ashley Wamucii

@ashleywamucii

AI Social Media Specialist helping brands grow with ChatGPT, Midjourney, and data-driven experimentation.

Kenya
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What I'm looking for

I’m looking for a remote-friendly role where I can use AI tools to scale social growth through experimentation, prompt-engineered brand voice, and weekly performance reporting—collaborating with international teams to launch campaigns and improve results fast.

I’m an AI Social Media Specialist who creates platform-optimised content using tools like ChatGPT, Canva AI, and Midjourney. I combine prompt engineering with strong brand voice consistency so each post fits the audience and the platform.

I’ve grown social audiences from zero, scaling a Pinterest account from 0 to 400,000 monthly views in 8 months through systematic A/B testing of pin formats, descriptions, and posting schedules. I also cut daily content production time by 40% by using AI for copy generation and visual ideation.

I’m comfortable turning performance data into action. Using native Pinterest Analytics and Sprout Social, I present weekly optimisation reports and recommendations, and I track engagement metrics to flag underperforming content categories for reformatting.

I’ve supported multiple remote workflows and campaign launches, collaborating asynchronously with US-based teams and UK-based agencies using Slack, Zoom, Google Workspace, and Asana. I’m also a Certified Social Media Professional, with a focus on short-form content, carousel design, and performance analysis.

Experience

Work history, roles, and key accomplishments

FD
Current

AI Social Media Content Creator

FreelanceEdge Digital

Mar 2024 - Present (2 years 3 months)

Produced daily Instagram, Pinterest, LinkedIn, and TikTok content using ChatGPT for copy and Midjourney for visuals, cutting production time by 40%. Grew a Pinterest account from 0 to 400,000 monthly views in 8 months via A/B testing and data-driven optimization.

BA

Social Media Assistant

BrightPath Marketing Agency

Jun 2023 - Feb 2024 (8 months)

Managed social channels for 6 SME clients, scheduling 25+ posts per week using Hootsuite and Buffer while drafting caption and hashtag variations with ChatGPT. Monitored engagement metrics, maintained content calendars, and supported AI-assisted workflow onboarding to reduce manual drafting time.

Education

Degrees, certifications, and relevant coursework

UG

University Graduate

Bachelor of Science, Information Technology

Earned a BSc in Information Technology in Nairobi, Kenya.

OI

Online Professional Institute

Certificate in Social Media Professional, Social Media

Completed a Certificate in Social Media Professional in December 2024.

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