I’ve conceptualized and designed responsive e-commerce landing pages focused on driving purchase actions, and created visual identities for YouTubers and digital content creators, including thumbnails and channel banners.
For local small businesses and brands, I designed static advertisements and social media content using Adobe Photoshop and Canva. I also edited video advertisements and produced motion graphics with Adobe After Effects and CapCut.
I planned and optimized paid campaigns across Meta, TikTok, and Google Ads, monitoring metrics such as ROAS, CPA, and CPM. I also researched products and audiences and wrote localized ad copy.
