
Arman Ahamed
@armanahamed1
Conversion tracking, CRO and technical SEO specialist. GA4, Google Tag Manager, server-side tracking, AEO/GEO. 5+ years, remote from Nepal.
What I'm looking for
I make sure businesses can see which calls, forms and bookings turn into customers, then improve the pages that produce them.
For nearly 5 years at CI Web Group, a US digital marketing agency for home-services businesses, I worked across SEO, conversion tracking and CRO. From December 2024 I was the only specialist in the agency's conversion tracking and CRO function, supporting 1,200–1,800 clients.
Highlights:
• One of 3 specialists who migrated 1,800+ client websites from Universal Analytics to GA4 in one month, before Google's July 2023 shutdown. I then led the agency's GA4 conversion tracking standards and wrote its GA4 Conversion Playbook.
• Ran a 90-day CRO testing program that lifted an established HVAC client's conversion rate from 2% to 8% on 10,000+ monthly visits.
• Designed audit and fix SOPs for the custom AI agents behind Hydra OS, the agency's AI website platform, cutting a full site audit from 3–4 hours to under 1 hour.
• Completed 1,000+ pre-live, post-live and technical SEO audits, with AEO/GEO (AI search optimization) built into my SEO work.
From September 2025 to June 2026 I was also Growth Head, on a monthly contract, for Eworks UK, the digital division of The Kandel Group. I reported to the CEO, directed a digital team of ~40, ran paid campaigns on Google Ads, Meta Ads and TikTok Ads, and led a 4-month admissions campaign across 5 colleges that generated 25,000+ leads, with 10%+ converting to enrollment.
Tools: GA4, Google Tag Manager, server-side tracking (Cloudflare, Stape), Google Ads enhanced conversions, offline conversion import, Meta Conversions API, CallRail, WhatConverts, CallTrackingMetrics, ServiceTitan, Housecall Pro, Jobber, Looker Studio, AgencyAnalytics, Google Search Console, Screaming Frog, Ahrefs, Semrush.
Based in Nepal and open to remote conversion tracking, CRO, technical SEO and growth roles. Comfortable working US hours.
Experience
Work history, roles, and key accomplishments
SEO & CRO Specialist
CI Web Group, Inc.
Oct 2024 - Sep 2026 (1 year 11 months)
Implemented and QA'd conversion tracking for 1,200–1,800 home-services clients, resolving ~20 tracking tickets daily. Ran a 90-day CRO testing program that lifted an HVAC client's conversion rate from 2% to 8%.
Growth Head (Monthly Contract)
The Kandel Group – Eworks UK
Sep 2025 - Jun 2026 (9 months)
Built offline conversion imports from a custom CRM into Google Ads and server-side tracking on Stape. Led a 4-month admissions campaign on a £70k+ budget, generating 25,000+ leads with 10%+ conversion to enrollment.
SEO Specialist
CI Web Group, Inc.
Dec 2021 - Sep 2024 (2 years 9 months)
One of 3 specialists who migrated 1,800+ websites to GA4 in one month, then led the agency's GA4 conversion tracking standards. Built dashboards for 100+ clients and joined client calls to explain results.
SEO Specialist
The Crazy Studio Pvt. Ltd.
Aug 2021 - Dec 2021 (4 months)
Completed the most SEO audits on a 5-person team. Moved to CI Web Group when the studio merged into it in Dec 2021.
Education
Degrees, certifications, and relevant coursework
IBM
Generative AI: Introduction and Applications, Generative AI
Completed Generative AI: Introduction and Applications certification from IBM in 2026.
Webflow University
Webflow 101 Certification, Web Design
Completed Webflow 101 Certification from Webflow University in 2025.
Coursera
Google AI Essentials, Artificial Intelligence
Completed Google AI Essentials certification from Coursera in 2024.
Coursera
Google Digital Marketing & E-commerce Specialization, Digital Marketing
Completed Google Digital Marketing & E-commerce Specialization from Coursera in 2023.
Coursera
Assess for Success: Marketing Analytics and Measurement, Marketing Analytics
Completed Assess for Success: Marketing Analytics and Measurement from Coursera in 2023.
Ramjas College, University of Delhi
Bachelor of Commerce (Honours), Commerce
Bachelor of Commerce (Honours) from Ramjas College, University of Delhi, completed in 2021.
Google Tag Manager Fundamentals, Digital Marketing
Completed Google Tag Manager Fundamentals certification from Google in 2021.
AntWak
Masters Program in Digital Marketing, Digital Marketing
2020 - 2021
Completed Masters Program in Digital Marketing training certificate from AntWak from 2020 to 2021.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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