Niraj Raut
@nirajraut
Business-focused SEO specialist driving revenue growth through technical, programmatic, and CRO-led strategies.
What I'm looking for
I am a business-focused SEO specialist with 7 years' experience turning search traffic into measurable revenue. I specialise in technical, on-page, programmatic and e-commerce SEO, and I prioritise strategies that impact the bottom line.
At EzyDog I increased monthly organic revenue by 83% and secured top-3 rankings for core commercial terms, while overhauling mobile UX and site speed to recover key traffic. I also built analytics and automation infrastructure using Elevar, Looker Studio and n8n.
At TermaProject I scaled a YouTube channel from 1.5M to 2.1M subscribers and doubled monthly revenue, led programmatic SEO that grew traffic and revenue for an owned asset, and performed due diligence that supported multiple acquisitions.
I have driven product launches, plugin downloads and portfolio-wide SEO at ThemeGrill, managed diverse client portfolios with strong retention at VolgAI, and led content, PPC and web projects earlier in my career. I enjoy mentoring teams and presenting on SEO topics such as content ideation.
Experience
Work history, roles, and key accomplishments
SEO Lead
EzyDog
Jun 2024 - Present (1 year 4 months)
Increased monthly organic revenue by 83% (from $18k to $33k) in 6 months by overhauling the conversion funnel and optimising for high-intent keywords; secured top-3 rankings for core commercial terms and doubled organic conversion rate from 1.22% to 2.89%.
SEO Analyst
TermaProject
Jan 2023 - May 2024 (1 year 4 months)
Scaled a YouTube channel from 1.5M to 2.1M subscribers and doubled monthly revenue from $22k to $40k; grew a site from 20k to 56k monthly visits and doubled its revenue via programmatic SEO, and led due diligence for six acquisitions.
SEO Specialist
ThemeGrill
Jan 2022 - Dec 2022 (11 months)
Led go-to-market SEO for a new product, ranking the site on page one for the primary keyword and driving a 43% YoY increase in plugin downloads while increasing organic blog traffic by 150%.
SEO Specialist
VolgAI
Feb 2020 - Dec 2021 (1 year 10 months)
Managed a portfolio of 10+ client accounts, achieving consistent organic growth and 90% client retention by delivering full-funnel SEO campaigns including technical audits, content strategy, and CRO.
Digital Marketer
Ignited Nepal
Jul 2017 - Dec 2019 (2 years 5 months)
Managed end-to-end website projects and multi-channel content, launching 5+ WordPress sites and increasing YouTube viewer engagement by 50% while running PPC campaigns to drive targeted conversions.
Education
Degrees, certifications, and relevant coursework
Tribhuvan University
Bachelor of Science, Physics
Completed a Bachelor of Science in Physics at Tribhuvan University, graduating in 2021.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
nirajraut.com.npJob categories
Skills
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