Anthony Adinolfi
@anthonyadinolfi
Senior Salesforce Software Developer with 9+ years of experience.
What I'm looking for
As a Senior Salesforce Software Developer with over 9 years of experience, I specialize in designing and delivering customer-facing, API-first, and full-stack solutions across Sales, Service, and Experience Clouds. My expertise lies in building scalable Lightning Web Components and leading end-to-end integrations with React, Node.js, Java, and Python ecosystems. I am known for shipping impactful features like Partner 360, AdOps Support Console, and Dynamic Pricing Configurator, combining technical excellence with a product mindset focused on usability, reusability, and impact.
In my current role at Meta, I have delivered high-impact CRM tools integrated with Meta Ads Manager and internal portals. I engineered the AdOps Support Console using Lightning Web Components and Apex, optimizing advertiser case workflows and reducing resolution time. Additionally, I architected the Partner 360 Dashboard using Apex REST services and Node.js middleware, providing real-time performance insights to over 1,500 stakeholders through a React-based UI. My commitment to enhancing operational efficiency is evident in my implementation of secure data exchange and automation of scratch org management, significantly boosting delivery speed and reducing bugs.
Previously, as a Full Stack Engineer at PwC, I developed cloud-native CRM platforms for enterprise clients, focusing on complex quoting and compliance integrations. My work on the Dynamic Pricing Configurator and self-service KYC onboarding portal has streamlined processes and improved conversion rates for B2B clients. I am passionate about aligning technical solutions with evolving client needs and facilitating stakeholder workshops to ensure successful project outcomes.
Experience
Work history, roles, and key accomplishments
Senior Software Engineer
Meta
Jan 2022 - Present (3 years 5 months)
Delivered high-impact CRM tools integrated with Meta Ads Manager and internal React.js portals. Engineered the AdOps Support Console using Lightning Web Components and Apex, integrating with Meta's React.js infrastructure to optimize advertiser casework flow and reduce resolution time.
Full Stack Engineer
PwC
Jun 2018 - Dec 2021 (3 years 6 months)
Developed the Dynamic Pricing Configurator using Apex, Flows, and Salesforce CPQ to automate deal structures, reducing quoting time by 30% for enterprise sales teams. Integrated Salesforce with a Python-based ML scoring engine via REST callouts and Apex services, enabling predictive case prioritization and increasing retention outreach effectiveness by 25%.
Software Engineer
Salesforce
Jul 2016 - May 2018 (1 year 10 months)
Built sandbox validation tools using Lightning Web Components and Apex to help AppExchange partners ensure metadata compatibility and reduce release risk. Enhanced Trailhead demo applications by integrating GraphQL API with Angular and LWC, showcasing cross-platform architecture patterns for third-party developers.
Education
Degrees, certifications, and relevant coursework
Hawaii Pacific University
Bachelor of Science, Computer Science
Studied computer science at Hawaii Pacific University. Focused on foundational concepts and practical applications in the field.
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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