Anita Kainat
@anitakainat
SEO Executive specializing in technical and on-page SEO to grow organic traffic.
What I'm looking for
I’m an SEO Executive focused on increasing organic visibility through data-driven keyword research and continuous performance monitoring. I combine on-page optimization with off-page growth tactics to improve SERP rankings.
In my roles, I’ve conducted comprehensive keyword research using tools like Ahrefs, SEMrush, and Google Keyword Planner, and implemented on-page SEO such as meta tags, schema markup, internal linking, and content optimization. I also execute off-page strategies including high-authority backlink building, guest posting, and outreach campaigns.
I strengthen site performance through technical SEO audits using Google Search Console and Screaming Frog—fixing crawl errors, indexing issues, and site performance problems. I track results with Google Analytics and generate data-driven reports to guide SEO strategy.
Before specializing in SEO, I built people- and service-oriented experience in HR and customer support, including end-to-end recruitment, HR documentation, and customer inquiries. I bring reliable time management, problem-solving, and a collaborative approach to drive team success and organizational growth.
Experience
Work history, roles, and key accomplishments
SEO Executive
Content Arcade
Jan 2022 - Jan 2025 (3 years)
Led SEO work including keyword research, on-page optimization, and content optimization to improve SERP performance. Performed technical SEO audits and used analytics and reporting to monitor results and guide ongoing SEO strategy.
Customer Support Agent
Web Anchor
Jan 2022 - Jan 2022 (0 months)
Provided customer support via email, chat, and phone while resolving complaints and maintaining service quality. Handled order processing, returns, refunds, and account issues and shared product/service guidance.
HR Executive
Wani Electronics
Jan 2021 - Jan 2022 (1 year)
Managed end-to-end recruitment including job postings, screening, interviews, and onboarding. Maintained HR records and documentation, supported disciplinary/conflict processes, and developed HR policies and SOPs.
Education
Degrees, certifications, and relevant coursework
Government College for Women University, Faisalabad
Information Technology
2017 - 2021
Studied Information Technology at Government College for Women University, Faisalabad from 2017 to 2021.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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