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Anita KainatAK
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Anita Kainat

@anitakainat

SEO Executive specializing in technical and on-page SEO to grow organic traffic.

Pakistan
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What I'm looking for

I’m looking for a challenging environment where I can use my SEO and HR/customer-service strengths to support organizational goals, keep improving results with data, and contribute to team success and growth.

I’m an SEO Executive focused on increasing organic visibility through data-driven keyword research and continuous performance monitoring. I combine on-page optimization with off-page growth tactics to improve SERP rankings.

In my roles, I’ve conducted comprehensive keyword research using tools like Ahrefs, SEMrush, and Google Keyword Planner, and implemented on-page SEO such as meta tags, schema markup, internal linking, and content optimization. I also execute off-page strategies including high-authority backlink building, guest posting, and outreach campaigns.

I strengthen site performance through technical SEO audits using Google Search Console and Screaming Frog—fixing crawl errors, indexing issues, and site performance problems. I track results with Google Analytics and generate data-driven reports to guide SEO strategy.

Before specializing in SEO, I built people- and service-oriented experience in HR and customer support, including end-to-end recruitment, HR documentation, and customer inquiries. I bring reliable time management, problem-solving, and a collaborative approach to drive team success and organizational growth.

Experience

Work history, roles, and key accomplishments

WE

HR Executive

Wani Electronics

Jan 2021 - Jan 2022 (1 year)

Managed end-to-end recruitment including job postings, screening, interviews, and onboarding. Maintained HR records and documentation, supported disciplinary/conflict processes, and developed HR policies and SOPs.

Education

Degrees, certifications, and relevant coursework

GF

Government College for Women University, Faisalabad

Information Technology

2017 - 2021

Studied Information Technology at Government College for Women University, Faisalabad from 2017 to 2021.

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