Anish Sarkar
@anishsarkar2
Senior decision sciences analyst specializing in customer analytics, dashboards, and campaign performance.
IndiaWhat I'm looking for
I am a Senior Analyst in Decision Sciences with hands-on experience delivering customer and proposition analytics across retail banking products in the EMEA region. I specialize in campaign analytics, dashboard development, and KPI frameworks that drive targeted marketing and improved customer engagement.
At HSBC I engineered market-level data dumps, led deep-dive analyses, implemented winback and engagement campaigns, and developed CRM dashboards to measure lead-to-sale conversions. Previously at Infosys I built automation controls with Teradata SQL, published Tableau dashboards, and performed exploratory data analysis on smart-meter and loan-approval datasets.
I bring strong technical skills in SQL, SAS, Tableau and Power BI, combined with an economics background, to translate data into actionable insights and scalable reporting solutions that support business decision-making.
Experience
Work history, roles, and key accomplishments
Senior Analyst - Decision Sciences
HSBC
May 2024 - Apr 2025 (11 months)
Led customer and proposition analytics across EMEA, delivering market-specific data dumps, campaign targeting analysis, CRM dashboards and KPI frameworks that improved campaign tracking and retention efforts (Egypt, UAE).
Built automation controls using Teradata SQL and developed visualizations in Power BI/Tableau, performed EDA on smart meter data and produced POC loan-approval analyses to support data-driven decisions.
Education
Degrees, certifications, and relevant coursework
Madras School of Economics
Master of Economics, Economics
2019 - 2021
Grade: 7.5/10
Completed a Master of Economics program with a CGPA of 7.5/10, focusing on econometrics and data analysis techniques.
Scottish Church College, University of Calcutta
Bachelor of Arts (Honours), Economics
2016 - 2019
Grade: 60%
Graduated with a B.A. Honours in Economics, completing coursework in economic theory and quantitative methods with a 60% final percentage.
Salt Lake Point School
ISC, Higher Secondary
2014 - 2016
Grade: 81%
Completed ISC higher secondary certification with a focus on subjects leading to university-level economics study, achieving 81%.
Calcutta Boys' School
ICSE, Secondary Education
2009 - 2014
Grade: 85.4%
Completed ICSE secondary education with a final percentage of 85.4%, covering a broad school curriculum.
Availability
Location
IndiaAuthorized to work in
Job categories
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