At SUSO Digital, I plan and run earned-media campaigns for clients across finance, manufacturing, healthcare, and professional services. My work spans data-led research, reactive PR, and press release distribution.
For a manufacturing client’s reshoring-focused campaign, I built targeted media lists and pitched journalists directly, securing byline placements in Supply Chain Xchange, Manufacturing Tomorrow, ASCM, and Additive Manufacturing.
I also run reactive PR and thought-leadership programs through Qwoted and in partnership with SimplyMedia, helping deliver timely, on-brand commentary from client spokespeople. I manage press release workflows and reporting, and maintain a live outreach pipeline using Google Sheets and Apps Script.
