Looking for a job

Amber Sandhu

@ambersandhu

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I build digital content, SEO, and communications strategies that strengthen engagement and brand visibility.

Pakistan

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What I'm looking for

I'm seeking an HR Operations Manager role where I can apply HR operations, employee lifecycle management, data integrity, and compliance skills to support smooth, compliant processes and operational excellence.

I've built digital content, social media, and SEO initiatives across public relations, media, and client services environments.

At Inter-Services Public Relations (ISPR), I drafted 15+ press releases and internal memos, monitored daily media sentiment, and supported employer branding and crisis communication campaigns.

At Media Vision Digital Agency, I managed end-to-end content production for major clients and led social strategies that increased audience engagement by 40%. I also developed multimedia campaigns, evaluated performance through analytics, and presented digital marketing strategies to clients.

My work with News Front and Yugo.pk strengthened my content management, SEO, research, customer communication, logistics coordination, and vendor management skills. I hold an MA in Digital Media and bring hands-on capability in Google Analytics, HubSpot, WordPress, Drupal, Adobe Creative Cloud, and social media tools.

Experience

Work history, roles, and key accomplishments

Digital Marketing Strategist

Inter-Services Public Relations (ISPR) Pakistan

Dec 2024 - May 2025 (5 months)

Drafted and edited press releases and internal memos for high-level national events. Assisted in developing employer branding content and supported crisis communication strategies.

Internal Communications Employer Branding Media Monitoring Sentiment Analysis Crisis Communications

Education

Degrees, certifications, and relevant coursework

London Metropolitan University

Master of Arts, Digital Media

2023 - 2024

Master of Arts in Digital Media from London Metropolitan University, focusing on digital content creation, digital marketing tools, and user-centered design.

National University of Modern Languages

Bachelor of Arts, Mass Communication

2017 - 2021

Bachelor of Arts in Mass Communication with specialization in Broadcast Journalism and Public Relations, covering media theory, journalism ethics, and video production.