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Amber Howell

@amberhowell

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Experienced project manager specializing in social media, content operations, and workflow optimization.

United States

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What I'm looking for

I seek a role running social/content operations or project teams at an innovative entertainment or tech company where I can optimize workflows, manage high-profile client relationships, and scale cross-functional execution.

I am a results-driven project manager with deep expertise running social media and digital content operations for major entertainment brands and platforms. I have led global, multilingual launches, managed client relationships (including Pottermore), optimized workflows across e-commerce and social workstreams, and overseen budgets, invoicing, and asset management to deliver timely, high-quality campaigns.

I bring hands-on experience with tag and analytics implementation, A/B testing, and coordinated cross-functional teams using tools like Asana, Jira, Sprinklr, and Google Tag Manager. I consistently identify process improvements that reduce churn, improve capacity planning, and enable teams to meet aggressive delivery timelines for partners such as Audible, FOX, Lionsgate, and Netflix.

Experience

Work history, roles, and key accomplishments

Project Manager

Audible

Aug 2023 - Mar 2025 (1 year 7 months)

Managed global and US social initiatives including campaign lifecycle, influencer activations, and multi-language podcast launches; improved workflow efficiency and helped Pottermore outperform prior years' profit targets. Owned budgeting, capacity planning, asset QC and client/vendor communications to ensure timely delivery across five e-commerce workstreams.

Project Management Social Media Strategy Budgeting Asset Management Capacity Planning Google Tag Manager QA&QC Workflow Optimization

Associate Manager, Social Media

Fox Entertainment

Feb 2022 - Feb 2023 (1 year)

Supported social teams for in-season shows and branded verticals by managing social calendars, coordinating cross-functional production, and optimizing workflows to align content with airing schedules. Drove talent and PR coordination, copywriting, and on-set content capture to sustain steady posting cadence.

Social Media Management Sprinklr Copywriting

Media Coordinator

Lionsgate

Mar 2020 - May 2021 (1 year 2 months)

Coordinated ad account setup, pixel/UTM implementation and QA for film campaigns; produced end-of-campaign first-party data reports and presented findings to media leadership while handling invoicing and technical audit tracking. Maintained Trello workflows and improved pixel implementation documentation for the marketing team.

Pixel Reporting Trello Invoicing & QA Campaign Tracking

Marketing Optimization Coordinator

Golden Hippo Media

Nov 2016 - Jan 2019 (2 years 2 months)

Executed daily A/B tests and optimized sales funnels, building and deploying upsell pages and sales funnel assets to increase customer value; collaborated with cross-functional teams to iterate on creative and technical implementations and managed Google Tag Manager integrations.