Alpa Khatri

Lead engineering strategy and execution for PhonePe's central Marketing Technology platform, enabling customer engagement and growth capabilities across PhonePe and its subsidiaries. Own engineering delivery for shared platforms spanning campaign management, omni-channel communications, recommendations, and marketing analytics.

Owned engineering strategy, technology roadmap, and execution across multiple insurance product domains, including a Quote Recommendation Engine, Pricing Ecosystem, and Lead Management System. Led transformation from product-centric applications to reusable platform architecture, scaling from 5 to 18 services and reducing feature delivery timelines by 75%.

Owned and built data management platform tooling across Expedia brands, operating within multi-region, multi-DC, multi-cloud (AWS, Azure) ecosystems. Defined platform strategies for data movement and self-service data platforms across various data stores.

Built an event-driven User Generated Content (Ratings & Reviews) platform with scalable ingestion and moderation pipelines for the Tesco Retail Website.

Developed a Digital Asset Management system, improving productivity by 30%. Developed Marketing Content Management tools.

Built conflict resolution systems with advanced search, improving detection accuracy by ~80%.

Worked as a Software Engineer at Accenture Services in Mumbai.

Activities and societies: Coursework spans Agentic AI & Multi-Agent Systems, Machine Learning & Deep Learning, Unsupervised Learning & Customer Segmentation, and AI Project POC & Data Modelling.

Post Graduate Program in Artificial Intelligence for Leaders, in progress from May to October 2026.

Bachelor of Engineering in Computer Science from Rajasthan Technical University from 2003 to 2007.