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Alexy CruzAC
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Alexy Cruz

@alexycruz1

Full Stack Developer specializing in Salesforce automation and system integrations.

Mexico
Message

What I'm looking for

I want to build and improve Salesforce-driven products as a Full Stack Developer—integrating APIs and external systems, shipping releases reliably, and using Apex/Lightning to automate workflows while improving user experience and conversion.

I’m a Computer Systems Engineer and Full Stack Developer specializing in Salesforce development. I adapt Salesforce to daily processes, so teams can move faster with reliable workflows.

In my work, I develop custom applications using Lightning, Apex, and LWC. I integrate multiple external systems into Salesforce, including QuickBooks and SAP, and I migrate data from another system into Salesforce.

I’ve also delivered and planned high-impact releases for Beaches.com and Sandals.com, working through deployment processes and coding best practices. I integrate APIs into the site, planned and implemented new technology architecture, and designed and implemented A/B tests that significantly improved conversion rates in key flows.

On the engineering side, I optimize high-demand processes using batch jobs, scheduled Apex, and queues, and I refactor legacy code without disrupting business processes. I’ve also redesigned and built a new mobile application using Flutter (Android/iOS), replacing a legacy system to improve performance and user experience.

Experience

Work history, roles, and key accomplishments

EX
Current

Full Stack & Salesforce Dev

Experenta

Apr 2019 - Present (7 years 1 month)

Adapted Salesforce to support daily workflows and integrated external systems (including QuickBooks and SAP) into the platform. Developed custom Salesforce applications with Lightning, Apex, and LWC, migrated data into Salesforce, and improved conversion rates through A/B testing.

Education

Degrees, certifications, and relevant coursework

UNITEC - International Laureate University logoUU

UNITEC - International Laureate University

Bachelor’s in Computer Systems Engineering, Computer Systems Engineering

2021 - 2025

Activities and societies: President of the Computer Systems Engineering program; President of the IEEE Computer Society Chapter; Lab Instructor; completed courses including JavaScript (Udemy), HTML/CSS, TypeScript, and SASS (CSS preprocessor).

Bachelor’s in Computer Systems Engineering at UNITEC, International Laureate University (Mar 2021–Jul 2025).

Tech stack

Software and tools used professionally

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