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Alexandru MihalachiAM
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Alexandru Mihalachi

@alexandrumihalachi

Digital Marketing Specialist at Dinamic 92 Distribution, driving 26.04% of online store conversions.

Romania
Message

What I'm looking for

I'm deepening my expertise in Marketing Strategy, Graphic Design, Meta Ads, Web Design, and Email Marketing, with the goal of building brands that truly stand out.

At Dinamic 92 Distribution, I manage end-to-end digital marketing across company communication channels, from paid media and creative production to email automation and performance analysis. Campaigns I implemented and optimized independently generated 26.04% of the online store's conversions.

I also manage social media content and community engagement across platforms, contributing to a net gain of 30,000 followers and more than 300,000 engagements. I produce campaign visuals and write copy for ads, posts, emails, and landing pages.

Previously, as a Marketing Assistant at Cambridge Star, I planned email campaigns through Mailchimp, managed social media, created visual assets, and wrote and distributed press releases.

At Quartz Matrix, I developed digital marketing strategies and campaign plans, researched competitors and markets, and analyzed campaign KPIs to inform recommendations. I studied Marketing at Universitatea „Alexandru Ioan Cuza” din Iași, where my academic training was complemented by practical marketing experience at AIESEC Romania.

Experience

Work history, roles, and key accomplishments

Dinamic 92 Distribution logoDD
Current

Marketing Specialist

Apr 2025 - Present (1 year 6 months)

Managing end-to-end digital marketing operations across all company communication channels, combining paid media strategy, creative production, email automation, and data-driven performance analysis to drive measurable business growth.

Key Responsibilities:

- Planning, launching, and continuously optimizing paid advertising campaigns across Meta, managing budgets, audience segmentation, A/B test

Cambridge Star logoCS

Marketing Assistant

Feb 2024 - Jul 2024 (5 months)

Managed digital communication and marketing activities across multiple channels, supporting the brand's visibility and audience engagement through a mix of content creation, design, and media outreach.

Key Responsibilities:

- Planned and executed email marketing campaigns via Mailchimp, including list management, template design, and performance tracking
- Managed social media presence across al

Quartz Matrix logoQM

Marketing Assistant

Sep 2022 - Nov 2023 (1 year 2 months)

Focused on digital marketing strategy, market intelligence, and campaign planning, providing data-driven recommendations to support business growth and brand positioning.

Key Responsibilities:

- Developed comprehensive digital marketing strategies aligned with business objectives and market opportunities
- Conducted in-depth competitor analysis and market research to identify trends, gaps, and g

Education

Degrees, certifications, and relevant coursework

AN

Anthropic

Claude 101

May 2026

UI

Universitatea „Alexandru Ioan Cuza” din Iași

licenta, Marketing

2019 - 2022

During my university studies, I gained a solid foundation of knowledge in areas such as digital marketing, marketing strategy, consumer behavior, marketing research, brand communication, and management. My academic training was complemented by practical experience gained at AIESEC Romania, where I served as Marketing Manager, responsible for developing and implementing promotional strategies, coor

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