Алена Баричева

Product development and business operations leader with six years of executive experience in a trading and manufacturing company. I lead physical products from market input and assortment strategy through requirements, samples, sourcing, contract manufacturing, quality, cross-border logistics and commercial launch.

Managed a 200+ SKU assortment. Led international footwear programs covering 64 SKUs and approximately 30,000 units, plus a separate 14,200-unit swimwear project. The CITY pilot of 3,000 pairs sold through in three weeks and generated approximately RUB 4.5 million in revenue. STELLAR HUES projects delivered 6,547 pairs sold and RUB 26.3 million in project revenue.

I coordinate cross-functional teams, suppliers and contractors, translate business goals into plans and decision points, and use ChatGPT, Codex and task-specific AI agents for analysis and operational control. Open to Product Development, Product Operations, Project/Operations and Sourcing roles involving physical products, consumer goods and international manufacturing.

Based in Moscow, Russia. Open to remote, contract and relocation opportunities. English: B1.