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Aleena Joshy

@aleenajoshy

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Technical content writer at EXL creating client-facing RFP responses and translating complex business requirements.

India

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At EXL, I develop clear, client-facing content for RFPs, RFIs, and RFQs across Audit and Advisory engagements. I translate business requirements and service offerings into written responses and value propositions, and support AI migration initiatives through content and documentation.

At AxCrypt AB, I developed SEO-friendly technical blogs, website copy, guides, and landing pages. I also planned digital ad campaigns and created targeted email campaigns and newsletters.

At BizAcuity Solutions, I created case studies, blogs, and whitepapers explaining IT solutions for banking, telecom, and gaming. Earlier, I wrote news stories at Madhyamam Daily and reported live events as a Journalism Intern at Deccan Chronicle.

Experience

Work history, roles, and key accomplishments

Current

Pursuits and Proposals Support

Current

EXL

Oct 2025 - Present (1 year 1 month)

Develops client-facing content for RFPs, RFIs, and RFQs across Audit and Advisory engagements. Collaborates with cross-functional teams and supports AI migration initiatives through content development.

RFP RFI RFQ Proposal Writing Content Development Business Communication Cross Functional Collaboration AI Migration

Technical CopyWriter

AxCrypt AB

Aug 2024 - Oct 2025 (1 year 2 months)

Developed SEO-friendly technical blog posts, social media content, and website copy. Planned and optimized ad campaigns, managed email campaigns, and maintained content calendars.

SEO Technical Writer Content Strategy Social Media Email Marketing Advertising Campaigns Content Calendar

Digital Marketing Executive

BizAcuity Solutions

Sep 2023 - Apr 2024 (7 months)

Created case studies, blogs, and whitepapers for IT solutions in banking, telecom, and gaming. Managed LinkedIn content and social media campaigns, collaborating with developers and marketing teams.

Content Creation Case Studies Whitepapers Blogging Social Media Marketing LinkedIn Technical Communication

Online News Writer

Madhyamam Daily

Jun 2021 - Jul 2021 (1 month)

Researched, wrote, and edited news stories on health, lifestyle, and political current affairs. Produced content for opinion pages with well-structured arguments.

News Writing Editing Research Journalism Content Production

Journalism Intern

Deccan Chronicle

May 2019 - May 2019 (0 months)

Reported live events from the Press Club, Kozhikode, covering press conferences and developments. Covered soft news including art exhibitions and cultural events.

Reporting News Writing Event Coverage Journalism

Education

Degrees, certifications, and relevant coursework

Udemy

Certificate of Completion, SEO

Completed SEO Training Masterclass 2025: Beginner to Advanced SEO, instructed by Alex Genadinik, with a certificate of completion on October 21, 2025.

Christ (Deemed to be University)

Bachelor of Arts, Journalism, Psychology, and English

Grade: 3.75

Completed BA in Journalism, Psychology, and English with a cumulative GPA of 3.75.

Christ (Deemed to be University)

Master of Arts, English with Communication Studies

Grade: 3.32

Activities and societies: Member of Student Welfare Organization; Head of Music (Association for Christian Christites)

Pursued MA in English with Communication Studies and BA in Journalism, Psychology, and English, achieving cumulative GPAs of 3.32 and 3.75 respectively.