Aiyappa Somaiah
@aiyappa
Skilled copywriter, content strategist and digital marketer
What I'm looking for
I'm Aiyappa C.S., a seasoned copywriter, content strategist, and digital marketer with a decade of experience in the digital advertising industry. I've worked with esteemed brands, creating engaging content and campaigns that drive results. My expertise lies in crafting compelling narratives, developing brand positioning, and priming customer journeys.
Throughout my career, I've had the opportunity to work with various brands, including BigHaat, Clinikk, Interactive Avenues, and 93.5 Red FM, Bengaluru. I'm passionate about creating exceptional content, including social media campaigns, digital films, and customer priming messages.
I'm a team player who enjoys ideating and working with others to develop innovative ideas. I'm determined to strive for the best and explore various spaces in the digital spectrum.
Experience
Work history, roles, and key accomplishments
Sr Copywriter
BigHaat
Mar 2024 - Present (1 year 3 months)
Create and curate content on social media platforms, voice-over, scripting, offline and digital communications.
Content Strategist
Clinikk
Jul 2021 - Mar 2023 (1 year 8 months)
Create health content for users on the Clinikk app, digital and BTL advertising campaigns, brand positioning, priming journeys on LSQ, digital market.
Assistant Manager- Creative
Interactive Avenues
Nov 2020 - Jul 2021 (8 months)
Create digital content and campaigns for Great Learning, an e-learning platform with PG programs with Virat Kohli as their brand ambassador.
Digital Executive
93.5 Red FM, Bengaluru
Sep 2019 - Aug 2020 (11 months)
Scripting, coordination with the editor, and uploading of videos and designing static posts on Canva.
Creative Copywriter
Autumn Worldwide
Sep 2017 - Sep 2019 (2 years)
Create content and campaigns for brands like Raymonds, Samsonite, FreeCharge, Dell(Dell Futurist), Ruosh, Luminous, Exide Life Insurance, Chqbook, American Tourister.
Sr. Brand Executive
Autumn Worldwide
Nov 2016 - Sep 2017 (10 months)
Worked on USL Diageo (#GiftsMenLove) and The Music Run by Fastrack.
Corporate Trainer
ME ON APPCO (Clear Water Inc.)
Jan 2016 - Nov 2016 (10 months)
Conducted training sessions.
Intern
Triton Communications Pvt. Ltd
Sep 2014 - Mar 2015 (6 months)
Assisted in various projects.
Education
Degrees, certifications, and relevant coursework
Aiyappa hasn't added their education
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Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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