Adrian Gwaza

Completed market, competitive, content, and website audits using digital marketing tools like SEMRush, SEO Quake, and BuzzSumo. Built and enriched ideal customer profiles, buyer personas, and buyer journeys with relevant data and growth hacking tactics. Supported SEO efforts, including keyword analysis, backlink acquisition, and on-page optimization.

Designed still images and promotional products for online shopping platforms like Takealot and Amazon. Created and designed printable user manuals for promotional products. Worked as a graphic design contractor for a 3-month period.

Designed and printed a variety of materials using digital printing techniques, creating eye-catching signage and promotional materials. Provided customized printing solutions for customers, including personalized T-shirts and other goods. Operated Mimaki Printers to produce large format items such as posters, banners, and stickers with precision and efficiency.

Developed skills in front-end website development and web analytics. Conducted market research, including competitive audits, buyer persona development, and customer research. Gained experience in social media marketing, paid advertising, Google Analytics, email marketing, and content creation.

Completed an intensive 9-month program focused on personal and business skills required in today’s market. The program was industry-led and run alongside international partners. Equipped with the skills to enter into entry level marketing positions and jump start careers.

Studied Art and Graphic Design.

Completed training in Leadership, Self-Management, Social Responsibility, Critical & Creative Thinking, Collaboration & Teamwork, Leadership Basic, and Professionalism.