Open to opportunities

Adel Lein

@adellein

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Product Designer delivering AI-enabled, user-centered product design end-to-end.

Serbia

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What I'm looking for

I’m looking for a product design role where I can own end-to-end UX/UI, build scalable design systems, and use AI-assisted workflows to ship measurable improvements with cross-functional teams.

I’m a Product Designer with about 6 years of experience across insurance, fintech, and enterprise telecom. I’m at my best when I can own end-to-end product design—from user research and information architecture to wireframes, prototyping, and delivery.

In my most recent role, I built and maintained a Figma design system and component library from scratch as the sole designer at an insurtech startup. I defined information architecture, mapped user scenarios, and shipped UI across 12 pages with 10–80 screen states, including an AI-powered insurance plan recommendation tool, an evolving aggregator, and a back-office platform.

I’m comfortable with complex B2B and B2C products, and I make decisions with data. I adapted findings from user interviews into design decisions, requested behavioral data before removing features, and proposed A/B-tested alternatives instead of ad-hoc changes.

I also mentor and collaborate closely—mentoring a junior designer while working in Agile with stakeholders and developers. AI is part of my daily workflow (Claude, ChatGPT, Framer AI), and I design and ship live websites in Framer, with accessibility in mind (WCAG).

Experience

Work history, roles, and key accomplishments

Product UX/UI Designer

Insurtech Startup

Mar 2024 - May 2026 (2 years 2 months)

Owned end-to-end product design as the sole designer for a 2-year insurance aggregator, defining information architecture and delivering wireframes, prototypes, and final UI across 12 pages with 10–80 screen states each. Built and maintained a Figma design system/component library, designed AI plan recommendations plus back-office tooling, and mentored a junior designer for 3 months.

Product & Design Design Systems Figma Prototyping Information Architecture Wireframing User Research A B Testing Agile Scrum

UX/UI Designer

Agrofin

Nov 2023 - Mar 2024 (4 months)

Improved the lending journey UX for an agricultural credit mobile app by analyzing existing flows, extending a design system, and refining the UI kit for easier developer integration. Simplified complex financial steps into step-by-step mobile screens and collaborated with developers, product, and QA in an Agile environment.

UX UI Design Mobile Design Design Systems Figma Agile Collaboration

Freelance UX/UI Designer

Freelance

Feb 2023 - Oct 2023 (8 months)

Designed client websites and web-studio redesigns end-to-end in Figma, including briefs, competitive analysis, wireframes, prototypes, responsive layouts, and animations. Built a new UI kit for the web-studio’s own site after analyzing its product and differentiators.

Figma Responsive Design Wireframing Prototyping Competitive Analysis Web Animation

UX/UI Designer

Deutsche Telekom

Jan 2021 - Sep 2022 (1 year 8 months)

Designed and updated UI for four interdependent internal enterprise applications, aligning with BrandBook guidelines and WCAG accessibility standards (contrast 4.5:1). Built complete interactive UI-kits and clickable Figma prototypes, and created adaptive versions for iOS, Android, and desktop while reviewing implementation quality.

WCAG Accessibility Figma Prototyping

Business Analyst

Deutsche Telekom

Aug 2019 - Dec 2020 (1 year 4 months)

Translated product owner requirements into clear specifications and user stories, documenting work in Jira for team estimation and planning. Authored technical specifications for development tasks and later transitioned into UX/UI design within the company.

Business Requirements Jira User Stories Technical Specifications Agile Planning Product Discovery Documentation

Incident Manager

Deutsche Telekom

Aug 2017 - Aug 2019 (2 years)

Investigated production issues across multiple systems by reviewing logs, specifications, and reproduction steps to identify root causes. Produced clear incident documentation for colleagues and communicated incident status in German during management calls with developers, testers, and analysts.

Root Cause Analysis Production Support Log Analysis Technical Writing Agile Collaboration