ABU PETER
@abupeter
Results-driven digital marketer with expertise in SEO and social media.
What I'm looking for
I am a results-driven digital marketer with over five years of experience in digital marketing, social media management, and SEO. My journey has been marked by a proven track record of increasing brand awareness and driving traffic to websites through strategic marketing campaigns. I thrive on developing and executing innovative digital marketing strategies that enhance online visibility and engagement.
Currently, I serve as a Digital Marketing Specialist at Xpertohub, where I manage social media accounts, create compelling content, and analyze performance metrics to optimize campaigns. My previous role as a Social Media Manager at Pearls Kitchen allowed me to hone my skills in creating engaging content and collaborating with influencers to enhance brand visibility. I am passionate about leveraging my expertise to contribute to a dynamic marketing team.
Experience
Work history, roles, and key accomplishments
Digital Marketing Specialist
Xpertohub
Sep 2024 - Present (10 months)
Developed and executed comprehensive digital marketing strategies to enhance online visibility and engagement. Managed social media accounts, created compelling content, and analyzed performance metrics to optimize campaign effectiveness. Implemented SEO best practices to improve search engine rankings and drive organic traffic.
SEO Specialist
Daacinnovations
Aug 2021 - Dec 2024 (3 years 4 months)
Conducted in-depth keyword research and analysis to identify optimization opportunities and developed on-page and off-page SEO strategies. Monitored website performance using Google Analytics and Search Console to track progress. Created and optimized content to improve search engine rankings and enhance user experience.
Social Media Manager
Pearls Kitchen
Jan 2024 - Apr 2024 (3 months)
Developed and implemented social media strategies that significantly grew followers and engagement across various platforms. Created and curated engaging content for Facebook, Twitter, Instagram, and LinkedIn. Analyzed social media performance data to refine strategies and collaborated with influencers to enhance brand visibility.
Education
Degrees, certifications, and relevant coursework
Federal Polytechnic, Auchi
Higher National Diploma, Civil Engineering
Obtained a Higher National Diploma in Civil Engineering. The program provided a foundational understanding of engineering principles and practices relevant to civil infrastructure.
Tech stack
Software and tools used professionally
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