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Abdul AbubakarAA
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Abdul Abubakar

@abdulabubakar

Digital Marketing & Technology specialist growing audiences, optimizing SEO, and building responsive WordPress websites.

Nigeria
Message

What I'm looking for

I’m looking to support brands with end-to-end digital marketing—social growth, SEO, analytics reporting, and CRM-driven operations—while building and maintaining WordPress experiences and running campaigns that convert.

I’m a versatile Digital Marketing & Technology specialist with over 6 years of cross-industry experience across social media management, web development, content strategy, SEO, and virtual assistance. I blend strong creative and communication skills with hands-on technical ability in web development and CRM systems.

In my current role as a freelance/remote Social Media Manager & Virtual Assistant, I manage full social media presence for multiple brands across Instagram, Facebook, LinkedIn, and Twitter/X. Through consistent content calendars, paid social optimization, and performance tracking in Meta Business Suite and Google Analytics, I’ve achieved 30%+ engagement growth and deliver stakeholder reports.

Previously, I supported corporate clients as an admin and web-focused technology specialist at Elitebox Limited and later as a Web Developer at Slingshot Technologies. I administered and maintained the company website and internal digital infrastructure with 99%+ uptime, and I led an Odoo CRM integration that cut client onboarding time by 40% while improving data accuracy across departments.

I also delivered measurable SEO outcomes, leveraging SEMrush-certified strategies to improve average search rankings by 2–5 positions within 3 months post-launch for 8+ client websites. I’m especially energized by travel and global brand marketing—right now I’m supporting Pack N Cruises with international digital marketing, client communications, and promotional campaigns.

Experience

Work history, roles, and key accomplishments

FR
Current

Social Media Manager & Virtual Assistant

Freelance / Remote

Jan 2022 - Present (4 years 6 months)

Managed full social media presence and created monthly content calendars for multiple brands, including paid social campaigns tracked via Meta Business Suite and Google Analytics. Provided virtual executive support (inbox management, scheduling, client correspondence, itinerary coordination) and handled CRM data entry.

Education

Degrees, certifications, and relevant coursework

University of Ghana logoUG

University of Ghana

Bachelor of Arts, Mass Communication

2014 - 2018

Earned a B.A. in Mass Communication at the University of Ghana (Legon) from 2014 to 2018.

BC

BridgeHouse College

University Foundation Programme, University Foundation Programme

2013 - 2014

Completed a University Foundation Programme at BridgeHouse College from 2013 to 2014.

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