Pepo Benyamen

I’m a Business & Data Analyst with 2+ years of experience across analytics, market and media research, digital marketing, CRM, business operations, reporting, and stakeholder coordination.

At CARMA International, I analyzed digital, social, and online content for 40+ high-profile clients, including Aramco, ADNOC, Huawei, Nestlé, and NEOM. I transformed large volumes of information into decision-ready insights covering sentiment, market and campaign trends, stakeholder visibility, and emerging themes.

Previously, at Held Real Estate, I managed CRM records and lead pipelines, analyzed marketing and operational performance, supported management decision-making, and coordinated CEO-office activities across communications, documentation, recruitment, and business operations.

My technical toolkit includes Excel, Power BI, SQL, Python, Power Query, and Jupyter, combined with experience in requirements gathering, stakeholder communication, process improvement, research, reporting, and Agile collaboration.

I hold an M.Sc. in Business Analytics from Universiti Sains Malaysia with a 4.0/4.0 CGPA. My background allows me to contribute across a wide range of business functions, including Data & Business Analysis, Market Research, Strategy, Operations, Marketing, Project Coordination, Business Development, Customer Success, CRM, Reporting, and Business Intelligence.

I’m particularly interested in remote opportunities where I can combine analytical thinking, research, business judgment, and hands-on execution to help organizations make better decisions and grow.