4 Classified Advertising Manager Job Description Templates and Examples

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a highly motivated and detail-oriented Assistant Classified Advertising Manager to join our dynamic advertising team. In this pivotal role, you will assist in the development and execution of classified advertising strategies that drive revenue and customer engagement. You will collaborate closely with our sales, marketing, and content teams to enhance our classified advertising offerings and support our overall business objectives.

Responsibilities

• Assist in managing the classified advertising portfolio, ensuring alignment with business goals and customer needs
• Support the development of advertising strategies and campaigns designed to maximize revenue and customer retention
• Collaborate with sales teams to create compelling advertising packages that meet client objectives
• Monitor and analyze advertising performance metrics to inform strategic decisions and optimize campaigns
• Coordinate with the content team to ensure timely and accurate ad placements across various platforms
• Maintain relationships with key clients and respond promptly to inquiries regarding classified advertising

Required and Preferred Qualifications

Required:

• 1-3 years of experience in advertising, marketing, or a related field
• Strong analytical skills with the ability to interpret advertising performance data
• Excellent written and verbal communication skills
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint

Preferred:

• Experience with classified advertising or media sales
• Familiarity with digital advertising platforms and tools
• Knowledge of SEO principles and best practices

Technical Skills and Relevant Technologies

• Experience with advertising management software and CRM tools
• Proficiency in data analysis and reporting tools
• Basic understanding of HTML and web content management systems

Soft Skills and Cultural Fit

• Exceptional attention to detail and organizational skills
• Ability to work collaboratively in a fast-paced, remote environment
• Strong problem-solving skills and ability to adapt to changing priorities
• Proactive approach to communication and teamwork

Benefits and Perks

We offer a competitive salary and benefits package that includes:

• Health, dental, and vision insurance
• Retirement savings plan with company matching
• Flexible work hours and a fully remote work environment
• Generous paid time off policy
• Professional development opportunities

Equal Opportunity Statement

[$COMPANY_NAME] is committed to diversity in its workforce and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law.

Location

This is a fully remote position.

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a highly strategic and results-driven Classified Advertising Manager to oversee the development and execution of our classified advertising initiatives. In this role, you will be responsible for optimizing advertising strategies, maximizing revenue opportunities, and enhancing customer engagement through innovative advertising solutions.

Responsibilities

• Develop and implement comprehensive classified advertising strategies that align with the overall business objectives of [$COMPANY_NAME]
• Analyze market trends and consumer behavior to identify new opportunities for classified advertising revenue
• Collaborate with cross-functional teams, including marketing and sales, to create compelling advertising content that attracts customers
• Manage the day-to-day operations of classified advertising, including budget management, pricing strategies, and inventory control
• Evaluate the effectiveness of advertising campaigns and adjust strategies based on performance metrics and analytics
• Build and maintain strong relationships with key stakeholders, including clients and advertising partners
• Lead a team of advertising professionals, providing mentorship and guidance to ensure high performance and professional development

Required and Preferred Qualifications

Required:

• Bachelor's degree in Marketing, Business Administration, or a related field
• 5+ years of experience in advertising management, with a focus on classified advertising
• Proven track record of driving revenue growth through innovative advertising solutions
• Strong analytical skills and experience with data-driven decision-making

Preferred:

• Experience in digital advertising and familiarity with online classified platforms
• Strong leadership skills with a history of managing successful teams
• Understanding of SEO and how it impacts advertising reach and effectiveness

Technical Skills and Relevant Technologies

• Proficient in advertising management software and analytics tools
• Familiarity with CRM systems and digital advertising technologies
• Ability to analyze data and derive actionable insights for advertising strategies

Soft Skills and Cultural Fit

• Exceptional communication and interpersonal skills, capable of influencing stakeholders at all levels
• Strong organizational skills with the ability to manage multiple projects and priorities
• Creative problem-solving skills and a proactive approach to overcoming challenges
• Demonstrated ability to thrive in a fast-paced, dynamic environment

Benefits and Perks

Annual salary range: [$SALARY_RANGE]

Additional benefits may include:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Generous paid time off policy
• Professional development opportunities

Equal Opportunity Statement

[$COMPANY_NAME] is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, disability, or any other characteristic protected by applicable law.

Location

This role requires successful candidates to be based in [$COMPANY_LOCATION].

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are looking for a results-driven Senior Classified Advertising Manager to join our dynamic team at [$COMPANY_NAME]. In this role, you will be responsible for developing and executing innovative advertising strategies that optimize our classified listings, drive revenue growth, and enhance user engagement across our platforms.

Responsibilities

• Lead the strategic planning, execution, and performance analysis of classified advertising initiatives, aligning with the overall business objectives.
• Collaborate with cross-functional teams including marketing, product, and sales to develop compelling ad products and promotional campaigns.
• Utilize data-driven insights to optimize ad placements, pricing strategies, and targeting mechanisms to maximize revenue and ROI.
• Manage and mentor a team of advertising specialists, fostering a culture of creativity, accountability, and continuous improvement.
• Establish key performance indicators (KPIs) to measure the effectiveness of advertising campaigns and report on performance to stakeholders.
• Stay abreast of industry trends, competitor activities, and emerging technologies to drive innovation in our advertising practices.

Required and Preferred Qualifications

Required:

• 7+ years of experience in advertising management, with a focus on classified advertising or digital media.
• Proven track record of developing successful advertising strategies that drive significant revenue growth.
• Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
• Exceptional communication and interpersonal skills, with the ability to influence and engage stakeholders at all levels.

Preferred:

• Experience in a leadership role within a fast-paced, digital-first environment.
• Familiarity with programmatic advertising and emerging ad technologies.
• Knowledge of SEO and SEM best practices as they relate to classified advertising.

Technical Skills and Relevant Technologies

• Proficiency in advertising management platforms and analytics tools (e.g., Google Analytics, Tableau).
• Experience with CRM systems and marketing automation tools.
• Understanding of user experience principles and how they impact advertising effectiveness.

Soft Skills and Cultural Fit

• Strong leadership capabilities with a focus on team development and collaboration.
• Creative thinker with a passion for problem-solving and innovative solutions.
• Ability to thrive in a remote work environment, demonstrating self-motivation and effective time management.
• Commitment to fostering an inclusive and diverse workplace culture.

Benefits and Perks

We offer a competitive compensation package, including a salary range of [$SALARY_RANGE], as well as a comprehensive benefits package that includes:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Generous paid time off and holiday schedule
• Professional development and training opportunities
• Flexible work arrangements to support work-life balance

Equal Opportunity Statement

[$COMPANY_NAME] is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Location

This is a remote position within [$COMPANY_LOCATION].

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are in search of a strategic and results-driven Director of Classified Advertising to lead our classified advertising initiatives at [$COMPANY_NAME]. In this high-impact role, you will be responsible for developing and executing innovative advertising strategies that enhance visibility, drive revenue growth, and engage our target audience effectively. You will leverage market insights to optimize our advertising offerings and ensure alignment with the overall business objectives.

Responsibilities

• Lead the development and implementation of comprehensive classified advertising strategies that align with the organization’s vision and goals.
• Conduct thorough market analysis to identify trends, customer preferences, and competitive positioning to inform advertising decisions.
• Oversee the performance metrics of classified advertising campaigns, ensuring targets are met and continuously optimized.
• Collaborate closely with cross-functional teams including Sales, Marketing, and Product Development to create integrated advertising solutions.
• Manage the classified advertising budget, ensuring effective allocation of resources to maximize return on investment.
• Mentor and develop a high-performing team, fostering a culture of creativity, accountability, and continuous improvement.
• Establish partnerships with key stakeholders and external vendors to enhance advertising offerings and capabilities.

Required and Preferred Qualifications

Required:

• 10+ years of experience in advertising, media, or a related field, with a proven track record in classified advertising.
• Demonstrated expertise in developing and executing successful advertising strategies across digital and traditional platforms.
• Strong analytical skills with the ability to translate data into actionable insights and strategic recommendations.
• Proven leadership experience in managing teams and driving cross-functional collaboration.

Preferred:

• Experience in a senior leadership role within classified advertising or a similar sector.
• Familiarity with emerging advertising technologies and trends, including programmatic advertising.
• Advanced degree in Marketing, Business Administration, or a related field.

Technical Skills and Relevant Technologies

• Deep understanding of digital advertising platforms and analytics tools (e.g., Google Ads, Facebook Ads, etc.).
• Proficiency in using data visualization tools and customer relationship management (CRM) systems.
• Experience with A/B testing methodologies and performance optimization techniques.

Soft Skills and Cultural Fit

• Exceptional communication and presentation skills, with the ability to articulate complex ideas to diverse audiences.
• Strong interpersonal skills, fostering relationships and collaboration with internal and external stakeholders.
• Ability to thrive in a fast-paced, dynamic environment, with a proactive and adaptable mindset.
• Creative thinker with a passion for innovation and a commitment to driving results.

Benefits and Perks

Annual salary range: [$SALARY_RANGE].

Additional benefits may include:

• Flexible work hours and fully remote work environment.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off, including vacation and parental leave.
• Professional development opportunities and stipends for continued learning.

Equal Opportunity Statement

[$COMPANY_NAME] is committed to diversity in its workforce and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation, or any other basis protected by applicable law.

Location

This is a fully remote position.