5 Advertising Manager Job Description Templates and Examples

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a forward-thinking VP of Advertising to lead our advertising strategy and execution at [$COMPANY_NAME]. In this pivotal role, you will direct the development of innovative advertising campaigns that resonate with our audience, leveraging both traditional and digital channels. You will collaborate closely with cross-functional teams to ensure that our advertising initiatives align with our overall business goals and brand identity.

Responsibilities

• Develop and implement comprehensive advertising strategies that elevate brand visibility and drive customer engagement
• Lead a high-performing team of advertising professionals, fostering a culture of creativity, innovation, and accountability
• Oversee the planning, execution, and optimization of multi-channel advertising campaigns, ensuring alignment with budget and performance objectives
• Analyze market trends and consumer insights to inform advertising strategies and identify new opportunities for growth
• Collaborate with the marketing, product, and sales teams to ensure cohesive messaging and branding across all platforms
• Establish and maintain relationships with key advertising partners, agencies, and media outlets to maximize campaign effectiveness
• Monitor and report on the performance of advertising campaigns, utilizing data-driven insights to make informed strategic decisions

Required and Preferred Qualifications

Required:

• 10+ years of experience in advertising, marketing, or a related field, with a proven track record of leading successful advertising initiatives
• Deep understanding of both traditional and digital advertising channels, including social media, PPC, SEO, and print
• Demonstrated ability to develop and execute strategic advertising plans that meet business objectives
• Exceptional leadership and team management skills, with experience in mentoring and developing talent

Preferred:

• Experience in a VP or equivalent leadership role within a high-growth organization
• Strong analytical skills with a data-driven mindset for measuring campaign performance
• Familiarity with current advertising technologies and trends, including programmatic advertising and emerging digital platforms

Technical Skills and Relevant Technologies

• Proficiency in digital marketing tools and platforms (e.g., Google Ads, Facebook Ads Manager, analytics tools)
• Experience with marketing automation systems and CRM software
• Strong understanding of data analytics and reporting, with the ability to derive actionable insights from complex datasets

Soft Skills and Cultural Fit

• Exceptional communication and presentation skills, with the ability to influence stakeholders at all levels
• Creative thinker with a passion for innovation and a willingness to experiment with new ideas
• Strong problem-solving skills and the ability to navigate challenges in a fast-paced environment
• A collaborative mindset with a focus on building cross-functional relationships

Benefits and Perks

Annual salary range: [$SALARY_RANGE]

Additional benefits may include:

• Equity options
• Comprehensive health benefits (medical, dental, and vision)
• 401(k) plan with company match
• Flexible work arrangements, including hybrid work options
• Generous paid time off and parental leave policies

Equal Opportunity Statement

[$COMPANY_NAME] is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Location

This role requires successful candidates to be based in [$COMPANY_LOCATION] for hybrid work arrangements, with flexibility to work remotely part of the week.

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a visionary Advertising Director to lead our advertising strategies and campaigns at [$COMPANY_NAME]. In this pivotal role, you'll harness your deep understanding of consumer behavior and market dynamics to drive brand awareness and engagement across multiple platforms. Your expertise will guide a talented team in creating impactful advertising solutions that resonate with our target audience and elevate our brand presence.

Responsibilities

• Develop and execute innovative advertising strategies that align with our overall business objectives and brand vision.
• Lead a cross-functional team to create compelling advertising campaigns that drive customer acquisition, retention, and loyalty.
• Analyze market trends and consumer insights to inform advertising decisions and optimize campaign performance.
• Collaborate with creative teams to produce high-quality, engaging content across digital, print, and broadcast media.
• Manage advertising budgets effectively, ensuring efficient allocation of resources to maximize ROI.
• Establish key performance indicators (KPIs) for advertising initiatives and regularly report on campaign performance to stakeholders.
• Build and maintain relationships with external partners, including agencies, media outlets, and influencers to enhance campaign reach.

Required and Preferred Qualifications

Required:

• 10+ years of experience in advertising, marketing, or a related field, with a proven track record of successful campaign management.
• Strong understanding of digital marketing channels, including social media, search, and programmatic advertising.
• Exceptional strategic thinking and analytical skills, with the ability to interpret data and make data-driven decisions.
• Demonstrated experience leading and mentoring high-performing teams in a fast-paced environment.

Preferred:

• Experience in the [specific industry] sector is a plus.
• Familiarity with advertising technologies and tools, such as Google Ads, Facebook Ads Manager, and analytics platforms.
• Advanced degree in Marketing, Business Administration, or a related field.

Technical Skills and Relevant Technologies

• Expertise in digital marketing strategies and tools.
• Proficiency with analytics tools to track and measure campaign performance.
• Knowledge of SEO, SEM, and content marketing best practices.

Soft Skills and Cultural Fit

• Strong leadership and interpersonal skills, with the ability to inspire and motivate teams.
• Excellent verbal and written communication skills.
• A creative mindset with a passion for innovative advertising solutions.
• Ability to thrive in a collaborative, fast-paced environment and adapt to changing priorities.

Benefits and Perks

We offer a competitive salary range of [$SALARY_RANGE] along with a comprehensive benefits package that may include:

• Health, dental, and vision insurance.
• Retirement plans with company matching.
• Generous paid time off and flexible work arrangements.
• Professional development opportunities and learning stipends.
• Wellness programs and mental health resources.

Equal Opportunity Statement

[$COMPANY_NAME] is committed to diversity and inclusion in the workplace and is proud to be an Equal Opportunity Employer. We welcome all qualified applicants without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, or any other protected status.

Location

This is a remote position within [$COMPANY_LOCATION].

We encourage candidates from diverse backgrounds and experiences to apply, even if you don't meet all the qualifications listed above. Your unique perspective could be exactly what we need!

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking a strategic and results-driven Senior Advertising Manager to join our dynamic marketing team at [$COMPANY_NAME]. In this role, you will lead the development and execution of innovative advertising campaigns that elevate our brand and drive customer engagement. You will collaborate closely with cross-functional teams to ensure alignment with our overarching marketing goals and to optimize our advertising spend for maximum impact.

Responsibilities

• Develop, implement, and manage comprehensive advertising strategies across multiple channels, including digital, print, radio, and outdoor, to achieve targeted KPIs and brand objectives.
• Analyze market trends, consumer insights, and competitive landscape to inform advertising strategies and identify new opportunities for growth.
• Oversee the creative development process, working with internal teams and external agencies to deliver compelling ad content that resonates with our target audience.
• Manage advertising budgets, ensuring effective allocation of resources and optimizing ROI for each campaign.
• Lead performance analysis and reporting, utilizing data analytics tools to measure campaign effectiveness and drive continuous improvement.
• Foster relationships with media partners and vendors to negotiate advantageous advertising placements and maximize exposure.
• Mentor and guide junior advertising staff, promoting a culture of collaboration and innovation within the team.

Required and Preferred Qualifications

Required:

• 5+ years of experience in advertising or marketing management, with a proven track record of successful campaign execution.
• Strong understanding of digital marketing strategies, including SEM, SEO, social media, and programmatic advertising.
• Exceptional analytical skills and experience with data-driven decision making, including proficiency in analytics tools such as Google Analytics, Adobe Analytics, or similar.

Preferred:

• Experience in a leadership role, with a focus on team building and development.
• Knowledge of emerging advertising technologies and trends, including AI-driven advertising solutions.
• Familiarity with creative processes and a background in working with creative teams to produce impactful advertising content.

Technical Skills and Relevant Technologies

• Proficient in advertising management software and digital marketing platforms (e.g., Google Ads, Facebook Ads Manager).
• Experience with marketing automation tools and CRM systems.
• Strong command of presentation software and project management tools to communicate strategies and manage timelines effectively.

Soft Skills and Cultural Fit

• Outstanding communication and interpersonal skills, with the ability to collaborate effectively across departments.
• Creative thinker with a strategic mindset, capable of balancing innovative ideas with practical execution.
• Strong leadership qualities, demonstrating the ability to inspire and motivate a team towards achieving common goals.
• A proactive approach to problem-solving, with the resilience to adapt to a fast-paced and changing environment.

Benefits and Perks

Annual salary range: [$SALARY_RANGE]

In addition to a competitive salary, we offer:

• Comprehensive health insurance plans
• Retirement savings plan with company matching
• Paid time off and holiday leave
• Professional development opportunities and continuing education support
• A collaborative and inclusive work environment that values diversity

Equal Opportunity Statement

[$COMPANY_NAME] is committed to fostering a diverse and inclusive workplace. We are an Equal Opportunity Employer and do not discriminate against any applicant based on race, color, religion, gender, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by applicable law. We encourage individuals from all backgrounds to apply, even if you do not meet every requirement listed.

Location

This role requires successful candidates to be based in-person at our headquarters in [$COMPANY_LOCATION].

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are looking for an experienced Advertising Manager to lead our advertising strategy and execution at [$COMPANY_NAME]. In this pivotal role, you will oversee the planning, development, and performance analysis of advertising campaigns across multiple channels, ensuring alignment with our brand objectives and reaching our target audience effectively.

Responsibilities

• Develop and implement comprehensive advertising strategies that drive brand awareness and customer acquisition.
• Manage the advertising budget, optimizing spend across various channels to maximize return on investment (ROI).
• Lead cross-functional teams to create, launch, and monitor multi-channel advertising campaigns, including digital, print, and out-of-home.
• Analyze campaign performance metrics and provide actionable insights to inform future advertising initiatives.
• Collaborate with creative teams to ensure advertising content aligns with brand messaging and resonates with target demographics.
• Stay abreast of industry trends and competitor activities to identify new opportunities for advertising effectiveness.

Required and Preferred Qualifications

Required:

• 5+ years of experience in advertising management or related field, with a proven track record of successful campaign execution.
• Strong understanding of digital advertising platforms, including Google Ads, Facebook Ads, and programmatic advertising.
• Demonstrated ability to analyze data and derive actionable insights to improve advertising performance.

Preferred:

• Experience in managing advertising for a consumer-facing brand or within a fast-paced industry.
• Proficiency in marketing automation tools and analytics platforms.
• Strong leadership skills with experience managing teams and cross-functional collaboration.

Technical Skills and Relevant Technologies

• Deep knowledge of digital marketing channels and strategies, including SEO, SEM, and social media advertising.
• Experience with data analytics tools such as Google Analytics, Tableau, or similar.
• Familiarity with A/B testing methodologies and campaign optimization techniques.

Soft Skills and Cultural Fit

• Exceptional communication and presentation skills to convey complex ideas clearly to stakeholders.
• Strong project management skills with the ability to manage multiple campaigns simultaneously under tight deadlines.
• A collaborative mindset, with a passion for working in a team-oriented environment that values creativity and innovation.
• Highly adaptable, with a proactive approach to problem-solving in a dynamic advertising landscape.

Benefits and Perks

Annual salary range: [$SALARY_RANGE]

Additional benefits may include:

• Health, dental, and vision insurance plans
• 401(k) retirement plan with company matching
• Flexible working hours and hybrid work environment
• Professional development opportunities
• Generous paid time off and holiday schedule

Equal Opportunity Statement

[$COMPANY_NAME] is committed to fostering a diverse and inclusive workplace. We are an Equal Opportunity Employer and welcome applicants from all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by applicable law.

Location

This is a hybrid position, requiring candidates to work from the office at least 3 days a week in [$COMPANY_LOCATION].

Company Overview

[$COMPANY_OVERVIEW]

Role Overview

We are seeking an Assistant Advertising Manager to join our dynamic marketing team at [$COMPANY_NAME]. In this role, you will support the development and execution of advertising strategies that drive brand awareness and engagement. You will work closely with the advertising manager to implement creative campaigns and analyze their effectiveness in reaching our target audience.

Responsibilities

• Assist in the development of advertising strategies and campaigns across multiple channels including digital, print, and social media.
• Collaborate with creative teams to generate compelling content that aligns with brand messaging and resonates with the target audience.
• Monitor and analyze the performance of advertising campaigns, using data to provide actionable insights for optimization.
• Coordinate with external vendors and media partners to ensure timely execution of advertising initiatives.
• Support budget management by tracking expenditures and providing regular reports on campaign performance.
• Conduct market research to identify trends and opportunities in the advertising landscape.

Required and Preferred Qualifications

Required:

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• 2+ years of experience in advertising, marketing, or a related role.
• Strong analytical skills with the ability to interpret data and generate insights.
• Excellent written and verbal communication skills.

Preferred:

• Experience with digital marketing tools and platforms, including Google Ads and social media advertising.
• Familiarity with graphic design software such as Adobe Creative Suite.
• Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment.

Technical Skills and Relevant Technologies

• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
• Experience using analytics tools such as Google Analytics or similar platforms.
• Knowledge of SEO best practices and content marketing strategies.

Soft Skills and Cultural Fit

• Strong organizational skills and attention to detail.
• Ability to work collaboratively within a team environment.
• Creative thinking and problem-solving capabilities.
• Adaptability and willingness to learn in a fast-evolving industry.

Benefits and Perks

Annual salary range: [$SALARY_RANGE]

Additional benefits may include:

• Health, dental, and vision insurance.
• Retirement savings plan with company match.
• Generous paid time off policy.
• Professional development opportunities.

Equal Opportunity Statement

[$COMPANY_NAME] is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, disability, or veteran status.

Location

This role requires successful candidates to be based in-person at [$COMPANY_LOCATION].