EMEA Marketing Manager – Public Safety

Marketing Manager – EMEA Public Safety

Location: UK (Remote)
Contract: 12 month Fixed Term
Travel: Up to 30% (primarily tradeshows, distributor meetings, and internal training)

Reports: None (Individual Contributor)

Role Overview

We are seeking an experienced Marketing Manager to join ZOLL on a 12‑month fixed‑term basis, supporting our Public Safety / AED business across Eastern Europe, the Nordics and the Middle East.

In this role, you will act as the regional marketing lead, working closely with ZOLL Territory Managers and a diverse network of distribution partners to drive demand, accelerate growth, and strengthen brand presence across multiple markets. This is a hands‑on, execution‑focused role with high visibility and impact, operating within a matrixed international organisation.

Key Responsibilities

• Lead and deliver regional marketing strategies, programs, and tactics aligned to ZOLL’s Public Safety growth objectives across Eastern Europe and the Middle East.
• Act as the primary marketing partner to ZOLL Territory Managers, supporting distributor‑led sales models and enabling effective local market execution.
• Build, influence, and manage marketing collaboration with distributor partners, ensuring consistency, quality, and measurable impact.
• Plan, execute, and optimise channel marketing programs and promotions to accelerate AED market penetration and public adoption.
• Drive lead generation campaigns to support sales objectives, including the creation of promotional materials such as flyers, newsletters, direct mail, and email campaigns—often within tight timelines.
• Coordinate the development and localisation of marketing assets including sales tools, literature, presentations, translations, website content, social media activity, and publicity materials.
• Support and manage marketing activity around tradeshows, congresses, and events, working cross‑functionally with sales and global marketing teams.
• Monitor, measure, and report on distributor marketing performance, providing insights, analytics, and recommendations for continuous improvement.
• Track regional market trends, competitive activity, and customer insights to identify opportunities and inform marketing priorities.
• Manage the regional marketing budget responsibly to maximise brand impact and return on investment.

Skills, Experience & Qualifications

• Bachelor’s degree in Marketing or a related discipline.
• 7+ years of marketing experience, ideally within B2B, medical devices, healthcare, or technology‑led environments.
• Demonstrated experience working with indirect sales models and distribution partners.
• Proven track record of delivering successful lead generation and demand‑driven marketing campaigns.
• Experience working with CRM systems and campaign performance analytics.
• Strong project management skills with the ability to manage multiple priorities simultaneously in a matrix organisation.
• Excellent written and verbal communication skills, including strong copywriting and presentation capabilities.
• Self‑starter mindset with the ability to work independently, manage own workload, and deliver against objectives within deadlines and budget.