SMM Specialist

Requirements:

• 1+ years of experience in developing Social Media Strategy for brands/projects on Instagram, Facebook or LinkedIn;
• 1+ years of experience in targeting ads (Meta Suite);
• A portfolio with 2−3 examples featuring commercial/marketing design is a must;
• Ability to define and understand the needs of a target audience to engage the community and customers;
• Copywriting skills — being able to convey the message in a short space, with no grammatical errors;
• Fluency in Ukrainian;
• Upper Intermediate and higher English level;
• Analytical skills — being able to measure the performance across various social channels;
• Designing skills — basic photo and video editing skills (if none, a desire to learn and improve);
• Strategy planning — ability to set goals, make a plan to achieve them and manage the process to reach said goals.

Soft skills:

• Community management;
• Creative mindset;
• Leadership and communication skills.

Core responsibilities:

• Engage customers through Instagram, Facebook and LinkedIn;
• Help to define and maintain community strategy;
• Search and develop new methods of engaging new people through the social media;
• Create content-plans;
• Post;
• Determine, monitor, and report on all social channel KPIs. Apply any data-driven insights to optimize each channel strategy accordingly;
• Plan and organize photo-shoots;
• Control the photo and video-editing;
• Optimize videos.