Sourcing Unicorns

Sourcing Unicorns emerged from a clear challenge in the global experience economy: organizations creating immersive experiences, attractions, museums, and live entertainment needed specialized creative and technical talent, yet conventional recruiting often produced limited, generic shortlists. Ariane Sautreuil and Reda Hreda built the company around a more focused approach, combining deep knowledge of the sector with proactive sourcing of active and passive candidates. With roughly a decade of experience alongside major industry players and partners across four continents, the firm developed a global network extending beyond conventional recruitment channels.

Today, Sourcing Unicorns describes itself as the 'talent geeks' of the attraction ecosystem, continuously tracking creators, engineers, operators, technologists, and storytellers across global and local industry clusters. Its services include Talent Radar, an embedded Talent Studio, Talent Intelligence, and long-term strategic talent consulting. The team recruits leadership, creative, audiovisual, XR, interactive, production, and technical specialists for theme parks, museums, immersive environments, and live entertainment. Sourcing Unicorns also supports client organizations with market mapping, salary benchmarking, custom search strategies, vetted long lists, and real-time hiring dashboards, positioning itself as a global talent strategy partner rather than a general-purpose recruitment agency.