Sales Development Representative

As a Sales Development Representative, you will play a key role in driving Somnio’s growth by identifying and engaging potential clients across LATAM. You’ll be responsible for building and nurturing relationships through strategic outbound efforts, ensuring a steady flow of qualified leads to the sales team. This role combines research, communication, and analytical skills to help expand our client base and strengthen collaboration between marketing and sales.

• Execute multichannel outbound campaigns (LinkedIn, email, automations, and outreach sequences).

• Manage the lead database and segmentations within the CRM (HubSpot).

• Develop ABM (Account-Based Marketing) strategies in collaboration with the marketing and sales teams.

• Prospect new target accounts: identify decision-makers, conduct research, and build qualified lead lists.

• Measure and report campaign performance (open rate, reply rate, SQLs generated, etc.).

• Coordinate handoff with the sales team to ensure a smooth flow of qualified leads.

• Collaborate with the marketing team on sequence copy and content (messages, follow-ups, nurtures).

Requirements

Must have:

• Minimum of 3 years of experience in B2B outbound or demand generation (ideally in agencies or SaaS/tech companies).

• Strong knowledge of LinkedIn Sales Navigator, HubSpot, Apollo, Lemlist, or similar tools.

• Advanced English for written communication and reading profiles/documentation.

• Ability to analyze basic performance data (CTR, conversions, replies, etc.).

• Self-motivated, organized, and results-oriented profile.

• Understanding of ABM and account segmentation (ICP, buyer persona, verticals, etc.).

• Basic knowledge of campaign automation (Zapier, HubSpot Workflows, etc.).

• Experience with data enrichment tools (ZoomInfo, Clay, Skrapp, etc.).

Nice-to-Have:

• Experience working with the U.S. / Canada market or nearshore agencies.

• Familiarity with Flutter, mobile development, or software services.

• Experience collaborating with marketing and sales teams under EOS or OKR frameworks.