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SmartBuyGlassesSM

Global Brand, PR and Partnerships Manager - Croatia

SmartBuyGlasses is a global online retailer of designer eyewear, prescription lenses, and contact lenses, committed to making eye care accessible and affordable for everyone.

SmartBuyGlasses

Employee count: 201-500

Croatia only

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We are looking for a Global Brand, PR and Partnerships Manager to lead the commercial outcome of PR, Brand and Partnerships and grow our brand as a statement, not a necessity.

Requirements

  • 6+ years hands-on experience running PR, Brand Marketing, or Partnerships at a recognised consumer, fashion, or lifestyle e-commerce brand
  • Alignment with our company’s 5 core values: Passionate, Entrepreneurial, Smart, Collaborative and Caring
  • Proven track record of macro collabs, brand partnerships, or licensing wins
  • Proven track record of building partnership programmes that drove brand awareness and demand
  • Proven track record placing tier-1 media coverage in fashion, lifestyle, or business publications
  • Comfortable working with merchandising and product teams on branded collaborations and collections launches
  • Strong commercial acumen — you think in branded search lift, repeat rate, CAC payback, and revenue, not impressions or EMV
  • Experience integrating PR with influencer and social to drive brand awareness and branded search
  • Experience managing a small in-house team and getting more out of them than they thought possible
  • Excellent written and verbal English communication, native or fully fluent
  • You partner naturally with SEO and performance teams — you know what signals feed search and AI visibility even if you don’t own the technical side
  • Self-starter with a bias for action. You ship at 85% and iterate
  • A strategic mindset with a strong understanding of brand building, user behaviour, and funnel metrics
  • High attention to detail and a proactive, self-starting attitude
  • Proven problem-solving ability and creativity in a fast-paced environment
  • A passion for learning and improving continuously

Benefits

  • Competitive base
  • Monthly performance bonus
  • Fast-track career growth
  • Flexible holidays
  • Autonomy over your time

About the job

Apply before

Posted on

Job type

Full Time

Experience level

Location requirements

Hiring timezones

Croatia +/- 0 hours

About SmartBuyGlasses

Learn more about SmartBuyGlasses and their company culture.

View company profile

At the heart of SmartBuyGlasses Optical Group lies a mission to help people see and be healthy, regardless of their budget. This guiding principle has been the cornerstone of the company since its inception in 2006, when three Australian entrepreneurs, Doron Kalinko, David Menning, and Tony Zhuang, envisioned a better way to buy eyewear. They set out to disrupt the traditional optical industry, which was often characterized by limited choices and opaque pricing. The digital revolution provided the perfect catalyst for their vision, allowing them to create an online platform that offers an extensive range of choices, making vision care affordable and accessible to a global audience. For over 15 years, this commitment has translated into delivering an unbeatable selection, world-class service, and optical expertise to happy customers in more than 30 countries. The company's culture is built on a foundation of passion, innovation, and a relentless focus on the customer experience. They seek out innovative thinkers and entrepreneurial spirits who are eager to contribute to setting the gold standard in the industry.

The team at SmartBuyGlasses is a vibrant, international collective of over 200 professionals from more than 20 nationalities. This cultural diversity is not just a demographic statistic; it's a core strength that enables the company to view the world from a multitude of perspectives and better serve a global customer base. Collaboration and individual initiative are both highly valued, creating a dynamic work environment where passionate and effective employees can find rapid career progression and opportunities for self-development. The leadership team, spread across the globe, channels this collective passion into creating the best possible experience for customers. Beyond commerce, SmartBuyGlasses is deeply committed to social responsibility. Through partnerships with organizations like World Vision and Eden Reforestation Projects, the company actively gives back, donating eyewear to those in need and supporting environmental initiatives. This dedication to making a positive impact is an integral part of the company's identity, reflecting a belief that business can and should be a force for good in the world.

Employee benefits

Learn about the employee benefits and perks provided at SmartBuyGlasses.

View benefits

Learning & Development Programs

Offers learning and development programs for employee growth.

Employee discount

Employee discount on purchases on the SmartBuyGlasses website.

Flexible working hours

Provides flexible working hours to accommodate employees' schedules.

HSA/FSA

You can use funds from your Flexible Spending Account (FSA) or Health Savings Account (HSA) for purchases.

View SmartBuyGlasses's employee benefits
Claim this profileSmartBuyGlasses logoSM

SmartBuyGlasses

Company size

201-500 employees

Founded in

2006

Chief executive officer

David Menning, Doron Kalinko

Employees live in

View company profile

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