We're pizzeria people, through and through. Our story began with a simple idea born from firsthand experience. Our founder, Ilir Sela, is a third-generation pizza person who grew up in his family's pizzerias. He saw the passion, the community, and the incredible food they created, but he also saw the immense challenges they faced. Independent shops, the heart of our communities, were struggling to compete with the massive resources of big pizza chains. We knew there had to be a better way. We believe that local pizzerias deserve all the advantages of the big chains without ever compromising the independence and charm that make them so special. That's why we created Slice: to level the playing field.
Our mission is to keep local thriving. We do this by empowering independent pizzerias with the technology, marketing, buying power, and shared services they need to succeed. Imagine pairing the superior food and hospitality of a local shop with the powerful tech and data-driven strategy of a global company. That's what we deliver. We've built an all-in-one platform that includes world-class digital solutions like custom websites, online ordering, and a POS system built specifically for the unique needs of a pizzeria. We handle the complexities of marketing automation, leverage our network's buying power to get better rates on supplies, and provide 24/7 support from a team that's a professional extension of their staff. Today, we're a powerful community of over 20,000 pizzerias across all 50 states, proving that these shops can be in business for themselves, but not by themselves. We're a team of engineers, designers, and strategists, all dedicated to creating the next wave of innovation for the restaurant industry and ensuring local pizzerias are at the heart of our communities for generations to come.