Chief Operating Officer

About SimpliFed

SimpliFed is transforming how families receive support during one of the most pivotal journeys in life—infant feeding. We serve as a trusted partner throughout the pregnancy and postpartum experience, meeting families where they are and addressing critical care gaps. Our virtual, evidence-based services build long-term relationships that empower families and improve outcomes. We partner with health systems, commercial and Medicaid health plans to deliver accessible, equitable, and compassionate care at scale.

The Opportunity

We are seeking a mission-driven, execution-focused Chief Operating Officer to lead our internal operations and help propel SimpliFed through our next phase of growth with operational excellence. As COO, you are the operational heartbeat of the company—ensuring that strategy translates into scalable, sustainable action. You will architect and manage the systems, processes, and people that enable us to deliver high-quality, tech-enabled services while meeting our business and clinical goals.

This is a unique opportunity to shape the operational foundation of a fast-growing, digital health company that blends clinical excellence, regulatory compliance, and a human-first mindset.

Core Responsibilities

Strategic Operations & Execution

• Collaborate with the CEO and executive team to define and implement company strategy, annual/daily/monthly KPIs, and long-term goals.
• Translate strategy into actionable plans across business, clinical, and operational functions.
• Lead and continuously evolve SimpliFed’s operational strategy, infrastructure, and systems for scale.
• Drive cross-functional alignment around KPIs and ensure performance is monitored and all members are held accountable and responsible for KPIs.
• Partner with finance to develop and manage operational budgets, ensuring efficient resource allocation and cost controls.
• Collaborate with the CTO to ensure operational processes are supported by scalable technology and data systems, driving automation and actionable insights.

Team & Culture Leadership

• Directly oversee all departments excluding, Commercial (CCO) and Technology (CTO).
• Support a distributed, virtual team environment by maintaining operational clarity, ownership, and accountability.
• Lead company-wide operating rhythm including weekly team “backstage” meetings, all-hands, and planning cycles.
• Oversee hiring operations, onboarding, performance reviews, and workforce planning in collaboration with team leads.

Clinical & Service Operations

• Ensure execution of a consistent and scalable patient experience and clinical service delivery model.
• Maintain and evolve clinical protocols, SOPs, and backstage systems supporting service operations.
• Champion operational excellence that enhances both patient outcomes, employee satisfaction, and provider satisfaction as we grow and scale.

Compliance & Risk Management

• Maintain organizational compliance with all regulatory, contractual, and legal requirements—including Medicaid and commercial payer requirements.
• Ensure all contracts, employee agreements, policies, and operational documents are up to date and securely managed.
• Manage operational risk, audit readiness, and security best practices with a high standard for data integrity and family privacy.
• Develop and maintain business continuity plans to ensure uninterrupted service delivery during crises or system outages.

Organizational Enablement

• Own and optimize the tools, workflows, and documentation systems that power SimpliFed’s day-to-day operations (e.g., Google Workspace, Slack, Jira project management tools).
• Partner with functional leaders to scope and manage major cross-functional initiatives and special projects.
• Drive continuous improvement by applying human-centered design, systems thinking, and agile principles.

Who You Are

• A mission-aligned operator who thrives in high-growth, ambiguous environments and takes pride in translating vision into execution.
• An experienced healthcare leader with a deep understanding of payer-provider dynamics, value-based care models, and regulatory constraints.
• An empathetic and systems-oriented problem solver who leads with accountability, transparency, and humility.
• A hands-on builder with a bias for action and a strong foundation in people management, program operations, and compliance.
• A proactive communicator who thrives in remote-first, asynchronous work environments.

Qualifications

• 10-15+ years of progressive leadership experience in healthcare operations, digital health, or health tech services
• Proven experience scaling operations in a startup or early-growth environment (ideally Series A–C)
• Demonstrated understanding of payer contracts, compliance standards (Medicaid, HIPAA), and healthcare delivery operations
• Strong familiarity with OKRs, KPIs, performance dashboards, and operational planning cycles
• Experience leading hybrid or remote teams across clinical and business domains
• Bonus: Background in maternal health, pediatrics, behavioral health, or value-based care delivery

Cultural Fit

We are looking for someone who:

• Believes deeply in our mission to make feeding care accessible to all
• Embraces complexity and finds joy in building systems that enable other
• Has a high tolerance for ambiguity and a strong instinct for prioritization
• Approaches work with humility, collaboration, and integrity
• Practices servant leadership and puts families, team, and outcomes first
• Values equity, inclusion, and safety—for patients, providers, and teammates

SimpliFed is an equal opportunity employer. We celebrate diversity and are committed to building an inclusive environment where everyone thrives.