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ResponsiveAdsRE

ResponsiveAds Ad Format & Template Product Management Lead

ResponsiveAds™ next-generation creative management platform (CPM) makes it fast and easy to author advance creative solutions that perform 20x industry standards.

ResponsiveAds

Employee count: 11-50

Canada only

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ResponsiveAds is the leader in creative ad design technologies focused on advanced HTML5 premium ads that are dynamically optimized to any screen, user, and context. ResponsiveAds takes the "responsive" paradigm from web CMS, ad serving, and cross-screen analytics and delivers tools to achieve the highest levels of performance for ubiquitous delivery across the advertising ecosystem including higher revenues and sell-through for publishers, higher performance, and better ROI for advertisers and their agencies.

ResponsiveAds is currently looking for a Ad Format & Template Product Management Lead responsible for defining, building, and scaling the company’s ad format and creative template ecosystem. With over 400 Templates and unlimited formats with our Fully -Fluid technology, rhis role sits at the intersection of our Creative Studio 4 Product, Innovation and Creative Services, Account Management, and the cross-plaform AI driven ad tech executions. You will own how our advertiser and publisher partners create, customize, and deploy high-performing responsive ad experiences

Desired Skills and Experience

Responsibilities

  • Hands-on format and template product management; concepts, specs, product marketing, user guides and various template GTM
  • Defines and builds scalable, high-performing ad formats across display, native, and CTV environments
  • Partners with design, development and ,production teams to bring template, specs and features to market
  • Improves usability and workflow efficiency for advertisers and publishers creating responsive ads
  • Ensures templates are flexible, customizable, and compatible with industry standards and platforms
  • Drives innovation in dynamic, data-driven creative and modular design systems
  • Develop Agentic solutions for text direction set-up and execution; including streamlines automated production processes to enable faster, more efficient ad creation at scale

Requirements

Minimum Qualifications

  • 5 years of experience in product management building HTML5 Interactive and animated ads
  • 3 years in the Advertising industry with deep understanding of digital advertising ecosystems (display, native, CTV, programmatic)
  • 1+ years of hands-on ad production and development experience with backend applications, services databases, and data systems from AWS (Redshift), Google Cloud, MongoDB, SQL)
  • Proven strong product management expertise, including roadmap planning, prioritization, and cross-functional execution
  • Experience with creative tooling, design systems, or template-based product environments
  • Specification and presentation skils including demonstrable math and number presentation

Other qualifications

  • Excellent debugging and troubleshooting skills.
  • Strong consistency and attention to detail.
  • Developing JavaScript architectures that promote reuse, readability, and best-practice coding standards.
  • Excellent communication and organizational skills.
  • Enjoys a virtual, global team environment
  • Interested in joining a small founder team

Benefits

Some reasons why you’d want to work with us:

  • You want to play a big part in a small but profitable company that is an industry leader.
  • You do your best in a setting where excellent work is what’s valued—not face time (a good work-life balance is just how we do things!)
  • You value authenticity and a work environment that values who you are and what you can do.
  • You’re looking for a big challenge that involves lots of variety, collaboration, inventiveness, and on your toes thinking.
  • You want to work alongside a diverse group of people who are passionate, friendly, and helpful.
  • We have been a fully remote team from the start 6+ years

Our benefits include:

  • A strong commitment to work-life balance. We provide flexible work and vacation time
  • Generous paid time off and flexible work-from-home policies.
  • Offer the ability to take educational courses and support your continuous learning
  • Continuous merit-based pay increases.
  • Stipend paid parental family leave policies to support you during major life events.

About the job

Apply before

Posted on

Job type

Full Time

Experience level

Experience

5 years minimum

Location requirements

Hiring timezones

Canada +/- 0 hours

About ResponsiveAds

Learn more about ResponsiveAds and their company culture.

View company profile
ResponsiveAds™ next-generation creative management platform (CPM) makes it fast and easy to author advance creative solutions that perform 20x industry standards.

Marketers can maximize creativity through programmatic marketplaces instead of worrying about producing zillions of sizes and variants. The output is an engaging HTML5 fluid master creative, especially suited for mobile, called Fully-Fluid™. Fully-Fluid creatives are dynamically delivered HTML5 assets that can be deployed as a single ad-tag to fit any ad slot (max-width) on any screen. Designers can build out Fully-Fluid master creatives that instantly export HTML5 Zip packages in any size.

Publishers looking for advanced ad solutions can deploy edge-to-edge premium creatives yielding 10x revenue. The platform includes a comprehensive library of templates and offer, "if you can dream it, custom solutions” at a business model that works.

ResponsiveAds™ has served Billions of impressions of Fully-Fluid™ creatives for marquee brands, agencies, and publishers. The team's specialty is handling high-maintenance partners, requiring pixel-perfect quality and a better sell-through of performance mobile campaigns.

Employee benefits

Learn about the employee benefits and perks provided at ResponsiveAds.

View benefits

Flexible Schedule

Take control of your time with a schedule you design yourself.

Equity

ResponsiveAds is a Techstarts-funded company with ample equity opportunities.

Creative Innovation

As the leaders in Fluid creative design, we prize innovation. Our culture is continually open to new ideas, and we welcome challenges to conventional wisdom.

Work From Anywhere

We empower a completely remote work lifestyle. Work from, your favourite coffee shop, or even outside. Our team-members work in scenic locals from New York to Istanbul.

View ResponsiveAds's employee benefits
Claim this profileResponsiveAds logoRE

ResponsiveAds

Company size

11-50 employees

Founded in

2012

Chief executive officer

Matthew Snyder

Employees live in

View company profile

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