We are looking for a Paid Media Manager to lead and scale paid media initiatives across Europe, shaping strategy and delivering measurable impact. As a data-driven marketer, you will define and execute the paid media strategy, optimize multi-channel performance, manage budgets, and accelerate pipeline growth for our sales organization.
Requirements
- Develop and own the paid media strategy across the EU, aligned with pipeline, revenue, and growth targets.
- Plan and implement multi-channel programs across Google Ads, LinkedIn Ads, Meta, display/programmatic, retargeting, and ABM platforms.
- Lead full-funnel campaign planning: awareness, consideration, conversion, and expansion.
- Own and forecast paid media budgets across markets and segments.
- Monitor performance using tools like Google Analytics, HubSpot, Looker Studio, attribution systems, or BI tools.
- Deliver recurring insights, dashboards, and recommendations to marketing leadership
- Collaborate closely with content, creative, product marketing, RevOps, and sales teams to ensure alignment across messaging and target audiences.
- Manage relationships with agencies, freelancers, and paid-media vendors to enhance execution and localization when needed.
- Drive paid-media best practices across the broader demand-generation organization.
- Ensure all paid campaigns comply with GDPR and EU advertising regulations.
- Stay up to date on digital trends, platform changes, privacy updates, and competitive opportunities in the EU market.
Benefits
- Competitive base salary + commission structure
- Ongoing training and professional development
- Opportunities for career advancement within a growing organization
- Collaborative and supportive team environment
- Comprehensive benefits package
