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Owner.comOW

Performance Marketing Coordinator

Owner.com is a software-as-a-service company providing an all-in-one digital platform for independent restaurants to manage their online presence, offering tools for online ordering, website building, marketing automation, and customer relationship management. [5, 7, 8, 31] The company aims to help local businesses increase sales, save on fees, and retain customer data. [5, 8, 28]

Owner.com

Employee count: 51-200

Salary: 120k-140k USD

United States only

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We’re scaling fast and expanding our paid acquisition engine — and to do that, we’re looking for a Performance Marketing Coordinator who is obsessed with creative strategy, thrives in a high-velocity environment, and loves bringing structure to a fast-moving creative pipeline.
This role is the glue between creative production, paid performance, and growth strategy. You’ll partner closely with our Growth Marketing Managers to plan and launch high-performing creative across Meta, TikTok, and additional paid channels. You’ll manage the creative workflow end-to-end, ensure we’re testing at the pace our growth demands, and uncover insights that help us scale smarter and faster.
If you’re equal parts organized operator, creative thinker, and performance analyst, this is a high-impact opportunity to meaningfully shape our growth trajectory.

💥 The Impact You’ll Have

  • Own, organize, and streamline our creative production pipeline, ensuring we have the right volume and variety of creative to support rapid testing and scale.
  • Manage our creative tracker and testing backlog so we can launch ads faster, more consistently, and with fewer bottlenecks.
  • Review and QA ad creative for brand alignment, accurate product information, and strategic fit before launch.
  • Conduct biweekly competitor deep dives and trend analyses to uncover creative opportunities and inspire new concepts.
  • Build and maintain a creative testing roadmap and insights tracker, sharing performance learnings with both internal and external production partners.
  • Analyze creative performance across key engagement metrics (CTR, CVR, thumbstop rate, CPA, CPM, etc.) and surface actionable insights that improve efficiency and unlock new creative angles.
  • Work closely with the Growth Marketing Managers to support broader channel strategy by freeing up their time to focus on forecasting, optimization, and long-term planning.

🤝 Who You’ll Work With

  • You’ll be deeply embedded within the Growth organization and collaborate closely with:
  • Growth Marketing Managers (your day-to-day partners)
  • Chief Marketing Officer
  • Contractors & external agencies (creative strategists, editors, animators, etc.)
  • Eventually a Director of Marketing as the team continues to grow
  • You’ll be a central point of coordination across all creative motion — ensuring strategy, production, and performance stay tightly aligned.

✅ What We’re Looking For

  • 3+ years experience in paid social creative strategy or performance-focused marketing roles.
  • Hands-on experience with Meta (Facebook/Instagram) and TikTok required; YouTube and Google Ads experience is a plus.
  • Strong understanding of creative testing frameworks, iteration processes, and paid social engagement metrics (CTR, CVR, thumbstop rate, CPA, CPM).
  • Ability to analyze creative performance data and translate insights into clear recommendations.
  • Proficiency with creative workflow and analytics tools (Notion, Motion, Atria) and marketing platforms (HubSpot, Excel—Excel is a must).
  • Experience managing creative production cycles — either in-house or at an agency. (Agency-only experience is totally acceptable.)
  • Exceptional organization, communication, and project management skills.
  • A proactive, detail-oriented operator who can bring order to ambiguity and move projects forward with velocity.

🏆 Pay and benefits

  • The estimated base salary range for this role is $120,000 - $140,000, plus a generous pre-IPO equity package
  • Other benefits include comprehensive health coverage, remote-first workplace, unlimited PTO - plus extra fun perks!

About the job

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Posted on

Job type

Full Time

Experience level

Entry-level

Salary

Salary: 120k-140k USD

Location requirements

Hiring timezones

United States +/- 0 hours

About Owner.com

Learn more about Owner.com and their company culture.

View company profile

Owner.com, Inc. is an American software-as-a-service (SaaS) company that provides a comprehensive digital platform for independent restaurants to manage and grow their online presence. [5, 8, 31] Founded in 2020 by Adam Guild and Dean Bloembergen, and headquartered in Palo Alto, California, the company was formerly known as ProfitBoss and Placepull. [3, 5] Owner.com's mission is to empower local business owners, starting with restaurants, to succeed in an increasingly digital world by providing them with the technology and marketing capabilities typically available only to large chains like Domino's or Chick-fil-A. [7, 18, 20, 24]

The platform offers an all-in-one solution that includes a website builder, an online ordering system, customer relationship management (CRM) tools, marketing automation, a branded mobile app generator, and tools for managing delivery operations and recruitment. [5, 7, 20, 31] This integrated approach helps restaurants increase direct sales, save on fees often associated with third-party delivery apps, and retain ownership of their customer data. [5, 8, 28] Owner.com focuses on optimizing restaurants' online search visibility through localized search engine optimization (SEO) and offers AI-powered tools, such as an AI-enabled email marketer, to create personalized marketing campaigns. [5, 18, 31] The company emphasizes driving profitable sales growth for its clients, with reported average increases in online order volume of over 30% within the first year for restaurants using the platform. By 2022, Owner.com was operating in 49 states in the United States, serving over 1,500 restaurants, and has since grown to support thousands of establishments. [5, 20] The company has a strong focus on customer success, offering 24/7 support and month-to-month pricing without long-term contracts. [28, 33]

Owner.com has secured significant funding to fuel its growth, including a $15 million Series A round in March 2022, a $33 million Series B round in January 2024, and a $120 million Series C round in May 2025, reaching a valuation of $1 billion. [5, 18, 27, 31] The company's vision extends beyond restaurants, with plans to support other types of local businesses such as salons, grocers, and gyms. [22, 24] The platform is designed to be user-friendly, requiring no coding or extensive marketing knowledge from restaurant owners. Owner.com aims to level the playing field, enabling independent businesses to compete effectively against larger corporations by providing them with sophisticated yet accessible digital tools and strategies. [18, 28]

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