New RelicNR

Product Marketing Manager

New Relic is a software analytics company that provides observability solutions to help organizations monitor and optimize their digital environments.

New Relic

Employee count: 1001-5000

Salary: 138k-172k USD

United States only

Are you a Product Marketing Manager with a deep passion and technical understanding of modern cloud-native infrastructure? Do you thrive on translating complex technologies like Kubernetes, microservices, and serverless architectures into compelling value propositions? If so, we want to hear from you!

We are seeking a highly technical and strategic Senior Product Marketing Manager to lead the GTM strategy and execution for our advanced observability infrastructure solutions. In this role, you will be the voice of the product to the market, and the voice of the market back to product. You'll leverage your profound understanding of the infrastructure landscape to craft narratives that resonate with sophisticated technical audiences, including C-level executives, enterprise architects, DevOps engineers, and platform operators.

What You’ll Do:

  • Develop and execute GTM strategies: Define and drive comprehensive go-to-market plans for new and existing cloud-native infrastructure monitoring products and features, ensuring successful launches and sustained market adoption.
  • Craft compelling technical messaging and positioning: Translate complex technical complex concepts like data analytics, microservices, containers (Docker, Kubernetes), serverless functions, and service mesh into impactful, differentiated value propositions.
  • Create high-impact technical content: Develop a range of technical marketing assets, including whitepapers, technical blogs, webinars, presentations, solution briefs, case studies, and demos that effectively communicate the benefits of our infrastructure observability solutions to technical audiences.
  • Drive competitive differentiation: Deep understanding the competitive landscape, identifying key differentiators and developing strategies to position our offerings effectively against alternatives in the cloud-native ecosystem.
  • Enable sales and partner success: Equip our sales and partner teams with the technical knowledge, tools, and collateral they need to confidently articulate our value proposition and win in the market.
  • Be the subject matter expert: Serve as a go-to technical resource for our infrastructure offerings, supporting PR, analyst relations, and community engagement activities.
  • Influence product roadmap: Collaborate closely with product management and engineering teams, providing market insights and customer feedback to shape the future direction of our solutions.
  • Define and track key metrics: Measure the effectiveness of product marketing initiatives and iterate based on data-driven insights.

What We're Looking For (Requirements):

  • Proven PMM Experience: 5+ years of product marketing experience in B2B technology, with a significant portion focused on infrastructure software, cloud computing, or developer-focused platforms.
  • Deep Technical Acumen: Demonstrable, in-depth understanding of modern cloud-native infrastructure technologies, including:
    • Extensive knowledge of Docker and Kubernetes (architecture, use cases, ecosystem tools).
    • Strong grasp of microservices principles, benefits, challenges, and common patterns.
    • Familiarity with serverless platforms (e.g., AWS Lambda, Azure Functions, Google Cloud Functions) and their applications.
    • Understanding of Infrastructure as Code (IaC) with experience in tools like Terraform, Ansible, or similar.
    • Familiarity with OpenTelemetry, and eBPF-based instrumentation
    • Solid understanding of modern software delivery pipelines and DevOps methodologies.
    • Experience with major cloud providers (AWS, Azure, GCP) and their infrastructure services.
  • Strategic Thinker & Storyteller: Ability to synthesize complex technical information into clear, concise, and compelling narratives for diverse audiences, from highly technical to executive-level.
  • Content Creation Excellence: Proven track record of producing high-quality technical marketing content that drives engagement and adoption.
  • Go-To-Market Expertise: Experience developing and executing successful GTM strategies for technical products.
  • Cross-Functional Collaborator: Strong ability to work effectively with product management, engineering, sales, and marketing teams.
  • Excellent Communication Skills: Outstanding written, verbal, and presentation skills. Confident in presenting to both internal and external technical audiences.
  • Analytical Mindset: Ability to use data to inform decisions and measure impact.
  • Bachelor's degree in Computer Science, Engineering, Marketing, or a related field. MBA is a plus.

Why Join Us?

  • Be at the forefront of next-generation infrastructure observability technologies, redefining how leading engineering teams build and run software.
  • Work with a passionate and talented team, committed to innovation.

Apply today!

The pay range below represents a reasonable estimate of the salary for the listed position. This role is eligible for a corporate bonus plan. Pay within this range varies by work location and may also depend on job-related factors such as an applicant’s skills, qualifications, and experience.

New Relic provides a variety of benefits for this role, including healthcare, dental, vision, parental leave and planning, and mental health benefits, a 401(k) plan and match, flex time-off, 11 paid holidays, volunteer time-off, a discounted employee stock purchase plan, and other competitive benefits designed to improve the lives of our employees.

Estimated Base Pay Range$138,000—$172,000 USD

Fostering a diverse, welcoming and inclusive environment is important to us. We work hard to make everyone feel comfortable bringing their best, most authentic selves to work every day. We celebrate our talented Relics’ different backgrounds and abilities, and recognize the different paths they took to reach us – including nontraditional ones. Their experiences and perspectives inspire us to make our products and company the best they can be. We’re looking for people who feel connected to our mission and values, not just candidates who check off all the boxes.

If you require a reasonable accommodation to complete any part of the application or recruiting process, please reach out to [email protected].

We believe in empowering all Relics to achieve professional and business success through a flexible workforce model. This model allows us to work in a variety of workplaces that best support our success, including fully office-based, fully remote, or hybrid.

Our hiring process

In compliance with applicable law, all persons hired will be required to verify identity and eligibility to work and to complete employment eligibility verification. Note: Our stewardship of the data of thousands of customers’ means that a criminal background check is required to join New Relic.

We will consider qualified applicants with arrest and conviction records based on individual circumstances and in accordance with applicable law including, but not limited to, the San Francisco Fair Chance Ordinance.

Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. New Relic does not accept unsolicited headhunter and agency resumes, and will not pay fees to any third-party agency or company that does not have a signed agreement with New Relic.

Candidates are evaluated based on qualifications, regardless of race, religion, ethnicity, national origin, sex, sexual orientation, gender expression or identity, age, disability, neurodiversity, veteran or marital status, political viewpoint, or other legally protected characteristics.

Review our Applicant Privacy Notice at https://newrelic.com/termsandconditions/applicant-privacy-policy

About the job

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Job type

Full Time

Experience level

Mid-level
Manager

Salary

Salary: 138k-172k USD

Location requirements

Hiring timezones

United States +/- 0 hours

About New Relic

Learn more about New Relic and their company culture.

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At New Relic, we are passionate about being the leader in observability with the only unified data platform designed for every event, metric, log, and trace. Our Intelligent Observability Platform empowers businesses to eliminate interruptions in digital experiences. We aim to bridge the gap between developers and operations teams, providing them with comprehensive insights that allow for proactive problem-solving and improved collaboration.

Founded in 2008 by Lew Cirne in San Francisco, New Relic has grown significantly, now serving over 14,000 businesses worldwide. Our cloud-based software enables organizations to monitor, debug, and improve their entire tech stack, regardless of size or industry. We pride ourselves on our innovative approach that integrates seamlessly into users' workflows, creating a streamlined experience from the initial deployment to daily operations. We recognize the critical role that data plays in the digital landscape, and that’s why we provide our customers with robust, real-time analytics that can drive strategic business decisions.

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