Mosh, PBC

After witnessing a loved one's battle with Alzheimer's, Maria Shriver and Patrick Schwarzenegger realized there was a critical gap in how people approach brain health. In 2020, they founded MOSH, The Brain Brand®, with a singular mission: to inspire and educate people to proactively maintain their brain health through nutrition. The company was born from a deeply personal experience - seeing firsthand the devastating impact of Alzheimer's and recognizing that brain health education and preventive care were sorely lacking in the marketplace.

What started as a mother-son mission has evolved into a wellness brand that meticulously formulates protein bars with functional brain nutrients including Cognizin® Citicoline, Lion's Mane, Vitamin D3, Vitamin B12, Ashwagandha, and Omega-3. Each MOSH bar is designed to be more than just a snack - it's a tool for brain health, created with the belief that taking care of your brain can and should start today. The company also donates to Alzheimer's research with every purchase, turning their personal experience into a movement that aims to make a difference for all generations.