Marketing Operations Lead (8 month FTC)

Moodle with us!

At Moodle, we’re on a mission to empower educators and learners worldwide with open, flexible, and innovative digital learning solutions. As the world’s most customisable and trusted open-source LMS, we partner with schools, universities, and organisations to create better learning experiences for millions. If you’re ready to make a real impact, and be part of a global movement shaping the future of learning, join us let’s transform education together!

About the Role

Moodle is in the middle of a major transformation of our marketing operations, data foundations, and HubSpot ecosystem. We’re looking for a Marketing Operations Lead to join us on a 8-month contract and own the hands-on delivery of this transformation from foundation through to handover.

This is a highly impactful, senior individual contributor role. You’ll work closely with Marketing, Technology & Operations and Sales to stand up a clean, scalable and trusted HubSpot environment, mature our marketing operations fundamentals and ensure the team is set up for long-term success.

You’ll be both strategic and deeply practical - building, fixing, documenting and enabling.

What You’ll Do

Most days in this role usually involve a mix of:

• Partnering with Technology & Operations and external HubSpot consultants to validate data models, lifecycle structures, and integrations
• Defining and implementing lifecycle stages, lead scoring models, routing logic and automation that reflect how the business actually operates
• Owning HubSpot forms, consent management, subscription frameworks and compliance best practices (GDPR, CAN-SPAM)
• Building scalable automation for lead handling, nurturing, re-engagement, internal alerts and suppression
• Establishing trusted reporting and dashboards that clearly show funnel health, conversion, attribution and performance
• Creating governance, documentation, and playbooks so systems are usable, understandable and sustainable
• Improving database health through ongoing hygiene, deduplication and data quality rules
• Enabling the marketing team through training sessions, walkthroughs and clear “how this works” documentation
• Preparing a thorough documentation, including system maps, SOPs, and recommendations for future optimisation

Requirements

We’d love to meet you

Especially if you can tell us about your:

• Experience leading HubSpot migrations or full implementations in complex, multi-stakeholder environments
• Deep hands-on expertise across marketing operations fundamentals, including lifecycle design, lead scoring, automation and attribution
• Strong understanding of marketing data governance, consent management and database hygiene
• Ability to translate convoluted processes into clean, scalable systems
• Track record of building automation that actually works - no vanity scoring or over-engineered workflows
• Confidence partnering with Sales, SDRs, Marketing and Systems teams to align definitions and ways of working
• Excellent documentation habits - you leave systems better understood than when you found them
• Comfort working independently, prioritising delivery and driving outcomes in a fixed-term engagement
• Experience using Asana to design workflows, maintain visibility and create reusable operational templates

Benefits

What's in it for you?

Moodle has a globally diverse team with over 280 team members in more than 25 countries around the world. We’ve built a passionate team of hard-working, driven and diverse people from all over the world, united by a shared belief in the ability of our platform to make a positive difference to our world. We respect our colleagues and value an open and innovative workplace, filled with integrity and of course a strong focus on education (yes, these are our company values!)

In addition to this you can expect:

• Taking on a genuinely flexible, distributed role, working from anywhere in the world

• A fantastic range of benefits, focusing on work-life balance, wellbeing and ‘choosing your own adventure.’
• Working with a global team on a worldwide platform and make a real difference.
• As a certified B Corp, we are proud to be part of a global community of mission-driven companies dedicated to using business as a force for good.

Learn more about Moodle

Moodle is the world’s most trusted online learning solution, with a growing ecosystem of products and services, including Moodle Workplace, Moodle App, MoodleCloud, and more. The engine of our ecosystem is Moodle LMS, the secure and customisable open source learning management platform used by well over 300 million learners worldwide.

Find out more about us on our website.

At Moodle we are an equal opportunity employer that actively supports diversity and inclusion in the workplace and prohibits discrimination and harassment of any kind. We’re committed to fair recruitment and selection practices, ensuring we are drawing from a diverse range of sources to attract and select the very best person for the job. Learn more in our Diversity & Inclusion Charter.