Product Marketing Manager

Company Description

Lunaphore Technologies S.A. is a Swiss company born in 2014 with the vision of enabling spatial biology in every laboratory. Lunaphore provides solutions based on a game-changing chip technology that can extract spatial proteomic and transcriptomic data from tumors and other tissues, transforming any assay into multiplex spatial biology with an intuitive approach.

We are a team of innovators dedicated to empowering researchers in immunology, immuno-oncology, and neuroscience to push the boundaries of scientific discovery and drug development. We build solutions that simplify technology adoption of spatial biology to support the development of diagnostic tools and streamline clinical trials, ultimately improving patient outcomes.

We are seeking a highly motivated, ambitious candidate ready to make an impact in a fast-growing company, bringing awareness to the latest innovations and driving groundbreaking research forward.

For further information on Lunaphore and its products, please visit www.lunaphore.com.

Job Description

Reports to: Senior Marketing Manager
Contract: Permanent/CDI
Start Date: Asap
Activity: Full-time (100%)
Location: This is a remote role that can be worked from Switzerland, Germany, UK, USA, Sweden

• Support the development of the marketing strategy around Lunaphore's products, setting goals, identifying key success factors, and outlining tactics with KPIs to boost scientific credibility and product awareness, while also focusing on lead generation and customer acquisition.
• Develop and manage lead generation campaigns, educational and marketing initiatives, as well as scientific grant programs, targeting the Biopharma, CROs and Academia market segments, creating a wide range of collateral, including infographics, blog posts, slide decks and customer testimonials. This effort aims to support customer acquisition and promote new applications and technologies across multiple channels, from inception to completion.
• Ensure marketing readiness through the timely dissemination of information. Engage with Lunaphore teams and stakeholders, including commercial teams, employees, regional distributors, industry partners, scientific collaborators, KOLs, and customers, to oversee the generation and collection of technical and scientific data.
• Monitor research publications and drug development activities, analyze new technical, scientific and business news, gain understanding on competitor applications, translational research projects and data, and identify scientific trends among the research community.
• Design marketing automation workflows for lead nurturing and opportunity generation, and implement them in the CRM.
• Track performance of activities. Develop reports, analyze KPIs and ROI, and regularly optimize marketing efforts.
• Track leads in the CRM and coordinate follow-ups with Sales Development Representatives.
• Be the driving force of product marketing, set ambitious goals, push to complete tasks by their deadlines, and consistently achieve commercial targets.
• Travel internationally to attend scientific conferences up to 10% of the time.
• Remote employees are required to travel to the Swiss site on a regular basis.

Qualifications

• You have a Master’s degree or higher in Life Sciences or similar. PhD in Life Sciences, with a focus in immuno-oncology, immunology, histopathology, oncology, and/or molecular biology is a strong plus.
• You have at least 2+ years of experience in a similar role, including positions in Marketing, Product Management, Technical Sales, Field Application Science and Business Development in the biomedical or biotech industries.
• You have experience building relationships with KOLs, clinical researchers and academic customers.
• Previous experience with similar products and customers, including molecular or antibody-based testing instrumentation, high-capex spatial technologies, and life sciences laboratories in academic core facilities, biopharma, CROs and clinical research laboratories is highly desired.
• Proven scientific understanding of biomarker analysis, histopathology, molecular biology, immuno-oncology or immunology, and/or a good understanding of the drug and biomarker development processes is a strong plus. Is a strong plus.
• You have an excellent command of oral and written English. Additional languages such as French or German are a plus.
• Knowledge of design tools such as Adobe Illustrator and Adobe InDesign is a plus.
• Experience using HubSpot or other CRM and/or Marketing automation tools is a strong plus.

Required soft skills

• You have strong oral, written, and visual communication skills.
• You have a strategic and commercial mindset.
• You are self-motivated, autonomous, and proactive.
• You have great attention to detail.
• You are comfortable handling responsibilities ranging from high-level strategy to hands-on execution of tactics.
• You have excellent organizational skills, with the ability to manage short deadlines and deliver results with limited supervision.
• You are comfortable reading, writing, and discussing highly technical topics.
• You are a fast learner, demonstrating critical thinking and analytical skills.
• You are curious and keen on looking for new ideas and tools to contribute to the team efforts.
• You are dynamic, flexible and able to multi-task in a constantly changing environment.
• You can take up responsibility and thrive under pressure.
• You are able to interact and work in a global team.

Additional Information

• A dynamic company where you can have a real impact
• An environment where you will be able to grow both professionally and personally
• Collaborate every day with a young, interactive, and motivated team
• A diverse and international working environment

To protect the interests of all parties, LUNAPHORE TECHNOLOGIES SA will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to LUNAPHORE TECHNOLOGIES SA will be considered LUNAPHORE TECHNOLOGIES SA property.