Leger

Leger is one of North America's fastest-growing market research and analytics companies, established in Montreal in 1986 by Jean-Marc Léger and his father, Marcel Léger. The company began with a mission to give people a voice and has since grown into the largest Canadian-owned market research firm in the continent, with over 600 employees operating from eight offices across Canada and the United States.

As a forward-thinking market research leader, Leger combines decades of industry expertise with cutting-edge artificial intelligence technologies to deliver comprehensive end-to-end solutions. The company operates the proprietary LEO panel, which boasts more than 500,000 members and is recognized for its exceptional accuracy and reliability, serving over 500 clients across Canada. Leger offers a diverse range of services including market research, advanced analytics, customer experience (CX), digital marketing, polling, and specialized data collection through divisions like LEO Opinion, LEO Medical, and LEO Decision.

The company's client roster includes major brands such as L'Oréal, Sephora, Nespresso, DeBeers, Kroger, and government agencies. Leger maintains memberships in prestigious industry organizations including the Canadian Research Insights Council (CRIC), Insights Association, ESOMAR, and serves as a founding member of the Worldwide Independent Network of Market Research and Opinion Poll (WIN). With a commitment to innovation and quality, Leger continues to expand through strategic acquisitions while upholding the highest professional and ethical standards in the industry.