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Launch PotatoLP

Principal Machine Learning Engineer

Launch Potato is a technology-first publisher, connecting advertisers to consumers.

Launch Potato

Employee count: 51-200

Mexico only

WHO ARE WE?

Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.

As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology.

Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

WHY JOIN US?

At Launch Potato, you’ll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.

Your Role

As our Principal ML Engineer, you'll be the technical visionary for our personalization and optimization systems. This is an individual contributor role for a deep technical expert who will define our ML architecture, solve our hardest technical challenges, and influence ML strategy across the company.

What You'll Do

  • Design company-wide personalization architecture and strategy
  • Solve complex technical challenges (cold start, exploration/exploitation, real-time learning)
  • Research and implement state-of-the-art ML techniques
  • Define standards and patterns used across all ML teams
  • Lead cross-functional initiatives spanning multiple quarters
  • Mentor senior engineers and review critical technical decisions
  • Represent the company in the external ML community

What We're Looking For

  • 10+ years building ML systems, with deep personalization expertise
  • Recognized expert in ML systems (publications, patents, or industry impact)
  • Experience architecting ML platforms serving billions of predictions
  • Track record of 0→1 innovation in personalization systems
  • Expertise in multiple approaches (deep learning, bandits, causal ML, graph methods)
  • Ability to influence without authority and drive consensus
  • Exceptional communication skills for technical and executive audiences

Technical Expertise Required:

  • Advanced ML architectures at scale
  • Real-time ML systems and edge deployment
  • Multi-stakeholder marketplace optimization
  • Online learning and adaptive systems
  • Privacy-preserving personalization

Want to accelerate your career? Apply now!

Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.

We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

About the job

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Posted on

Job type

Full Time

Experience level

Senior
Manager

Location requirements

Hiring timezones

Mexico +/- 0 hours

About Launch Potato

Learn more about Launch Potato and their company culture.

View company profile

Launch Potato is a technology-first publisher, connecting advertisers to consumers.

South Florida's fastest-growing startup studio leveraging data, science, and fun to build awesome, profitable digital companies.

Launch Potato owns and operates a portfolio of, category-leading, direct-to-consumer brands that attract millions of users.

The company was founded by four young and extremely ambitious entrepreneurs with a proven track record of building highly scalable, successful digital businesses from the ground up.

While Launch Potato headquarters are in vibrant downtown Delray Beach, Florida, we have a unique international team across several countries. We have been a pioneering advocate of remote work, and our success comes from our diverse, energetic culture and high-performing, entrepreneurial team. We're bootstrapped and have taken no external investment.

Launch Potato believes in building teams who can solve complex problems using smart marketing, excellent engineering, data science, and fun! We're always looking for like-minded teammates and partners.

Employee benefits

Learn about the employee benefits and perks provided at Launch Potato.

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Company retreats

2 annual retreats with global team.

Healthcare benefits

Subsidized medical & free dental insurance

Learning and development budget

Training and personal development to grow your skills.

Life insurance

We'll cover your life insurance so you don't have to worry.

View Launch Potato's employee benefits
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Launch Potato

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Launch Potato hiring Principal Machine Learning Engineer • Remote (Work from Home) | Himalayas