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Lido Labs - Media Buyer

JobRack

Salary: 50k-60k USD

United States only
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For more than ten years, Lido Labs has been connecting individuals and communities to essential resources. The company is dedicated to assisting people and applies its digital marketing expertise across a family of brands that embody its vision. Lido Labs operates with integrity in all its activities, consistently striving to make a positive impact.

Discover Lido Labs' Growing Family of Brands: American Service Pets, Concealed Coalition, Rogue Rabbit Media, Nocturnal Enterprises. Each brand contributes to the company's goal of enhancing the consumer experience through value-added services. Lido Labs actively seeks direct-to-consumer partnerships to expand its reach. The company values collaboration, bringing services and expertise to enrich not only its own brands but also those of its partners.

The Leadership Team is composed of innovative and passionate individuals committed to building brands that provide peace of mind and confidence to the communities served.

β€œLido Labs Concealed Coalition does a great job of adding value. They make it easy for us.” β€” Janae Burich, Marketing and Events Lead, SCHEELS Sporting Goods

If you’re seeking to be part of a mission-oriented company dedicated to helping people and communities achieve peace of mind and confidence, explore opportunities with Lido Labs!

Lido Labs is on the lookout for a Media Buyer. They need someone with a solid track record in creating, managing, and running paid media campaigns on platforms like Facebook, TikTok, Quora, Reddit, and other digital advertising channels.

The perfect candidate will be a key player in the marketing team, using their media buying know-how to plan and run top-notch performance marketing campaigns that match the company goals. This role needs a good grasp of digital advertising, the ability to fine-tune campaigns for the best results, and a commitment to achieving measurable outcomes.

Key responsibilities:

🧾 Create, start, and oversee many paid media campaigns on different platforms and among different brands.

πŸ“¦ Boost campaign performance by consistently testing and tweaking budget strategy, audience targeting, creatives, and copy.

πŸ“‘ Work with vendors to get fresh ad creatives every day.

πŸ“Š Upload revenue and cost data daily to make sure the reports are spot on.

πŸ—“οΈ Dig deep into the numbers, comparing results across platforms to see how well the campaigns are doing.

🧾 Share daily reports with the Leadership Team, giving them insights.

πŸ“¦ Find and fix technical issues linked to paid advertising campaigns.

πŸ“‘ Attend weekly meetings with digital marketing consultants and put their strategies into action.

πŸ’Ό Try out new ideas, opportunities, platforms, and channels, with the Director of Marketing guiding the way.

Working Hours ⏰: Full-time role with a bit of overlap for Central and Pacific Time. During the training/onboarding period, there's a bit more flexibility needed as the main trainer is on Pacific Time. They will appreciate your understanding and flexibility during this period.

Requirements

To excel in this role, you need to have:

βœ… 2–3 years of hands-on experience in media buying, especially managing ads on platforms like Quora and Reddit, along with Facebook and TikTok.

βœ… Work experience in a lively corporate or agency environment.

βœ… Easy understanding of marketing and advertising terms (like CPA, CPM, ROAS, LTV).

βœ… Strong critical thinking, attention to detail, and accuracy.

βœ… Great organisational and time management skills.

βœ… Ability to work independently and in a team.

βœ… Willingness to take responsibility for both successes and challenges.

βœ… Flexibility to adapt to changing priorities.

As the Ideal Candidate, you should be:

βœ… Self-motivated.

βœ… Able to solve problems independently.

βœ… Enthusiastic about data.

βœ… Focused on achieving good results.

βœ… Capable of taking directions and learning from mistakes.

βœ… Detail-oriented.

βœ… View this role as more than just a β€œjob” and be eager to dive in and get the job done.

Brownie Points for:

βœ… Interest in staying updated on advertising and media trends, including AI efficiencies.

βœ… Basic knowledge of Google Analytics 4.

Benefits

What’s in it for you?

  • πŸ’° Competitive Salary: Earn a monthly salary of $4,200-$5,000.*
  • 🌴 Global Work Flexibility: Work remotely from anywhere in the world.
  • 🌟 Opportunities for Growth.
  • 🌴 PTO: Paid holidays.

*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.

The JobRack team are working with Lido Labs to help them find their new team member.

The hiring process for this position will include the following steps:

  1. Completing the application form on JobRack.
  2. Recording a short video introduction of yourself.
  3. If shortlisted, completing test tasks.
  4. Attending video interviews to discuss your previous experience and the new role in more detail.

The JobRack team has gained a full understanding of the Lido Labs’ needs and will review, filter, screen and test candidates in line with this.

To ensure your application is considered, take the time to carefully read the job description and submit a high-quality application.

We will, of course, provide you with feedback throughout the process.

At the request of Lido Labs applications for this position must be submitted through JobRack and direct contact with the employer is not allowed. If you have any questions, please contact JobRack at: [email protected]

Please note that this position requires 100% commitment and is not suitable for those seeking a side job, freelance work, or part-time employment. It is important to only apply if you intend this to be your primary and only full-time job. Any attempts to work multiple full-time jobs without the knowledge of your employer may result in termination and a ban from applying to other jobs on the JobRack site.

We look forward to receiving your application!

To make sure you receive updates on your application please add [email protected] to your email address book.
Got questions about working remotely? Check out JobRack’s FAQ for answers to everything you might want to know. https://jobrack.eu/jobseeker-faq

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About the job

Apply before

Jun 24, 2024

Posted on

Apr 25, 2024

Job type

Full Time

Experience level

Mid-level

Salary

Salary: 50k-60k USD

Location requirements

Hiring timezones

United States +/- 0 hours
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