JFrog

JFrog embarked on its 'Liquid Software' journey in 2008, driven by a mission to revolutionize how enterprises manage and release software updates. The founders, Shlomi Ben Haim, Yoav Landman, and Fred Simon, envisioned a world where software flows continuously and automatically, eliminating the complexities of endless versioning. They recognized that the increasing demand for constant, secure, and non-intrusive software updates could only be met through robust automation and an end-to-end DevOps platform with a strong focus on binaries. This vision led to the creation of the JFrog Platform, designed to usher in a new era of DevOps and DevSecOps standards. The initial seed funding of $500,000 from Gemini Israel Ventures in 2008 helped kickstart this ambitious endeavor, with the company originally founded in Netanya, Israel, before establishing its headquarters in Sunnyvale, California.

Over the years, JFrog has grown significantly, becoming a pivotal player in the software industry. The company's core offering, JFrog Artifactory, emerged as a universal artifact repository, capable of managing a wide array of package types. This universality became a key differentiator, allowing development teams using diverse technologies to centralize their artifact management. As the DevOps landscape evolved, JFrog expanded its platform to include solutions for continuous integration and delivery (JFrog Pipelines), security vulnerability scanning (JFrog Xray), software distribution (JFrog Distribution), and more, creating a comprehensive suite of tools to manage the entire software supply chain. This holistic approach has resonated with thousands of customers globally, including a significant portion of Fortune 100 companies. JFrog's impact is evident in its role as the 'Database of DevOps,' a de-facto standard for release and update management, empowering organizations to deliver software updates with speed, security, and reliability across any system.