Lead - Digital Analytics

We are a technology-led healthcare solutions provider looking for a Lead - Digital Analytics to join our team. The ideal candidate will have 8+ years of experience in Digital Analytics, Tag Management, and Data Platforms, with strong hands-on expertise in GA4 tagging, configuration, and reporting. The role involves leading GA4 tagging and reporting programs, driving advanced analytics and audience use cases, and managing a team of analysts/engineers.

Requirements

• 8+ years of experience in Digital Analytics, Tag Management, and Data Platforms
• Strong hands-on expertise in GA4 tagging, configuration, and reporting
• Experience with GTM or Tealium (client-side and server-side)
• Working knowledge of Salesforce CDP / Data Cloud
• Proven experience in audience segmentation and activation streams
• Demonstrated people management experience
• Strong understanding of consent, privacy, and governance

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan
• Equal Opportunity Employer