Illumix

Illumix is revolutionizing the way we experience augmented reality (AR) through innovative technology that melds the digital and physical worlds. Founded in 2017 by Kirin Sinha, Illumix emerged as a leader in AR solutions, particularly tailored for location-based experiences. With a headquarters in Redwood City, California, the company is dedicated to enhancing user engagement across entertainment venues like sports stadiums, music festivals, theme parks, and resorts. Unexpectedly, what began as a conceptual exploration in AR has blossomed into a comprehensive platform that creates rich and interactive environments, fundamentally changing how audiences interact with their physical surroundings.

At the heart of Illumix’s offerings lies its enterprise AR platform, which has become standard among major venues. The company's innovative approach combines advanced AI algorithms that personalize AR content, utilizing real-world inputs to deliver unique, context-aware experiences. This commitment to seamless integration has positioned Illumix not merely as a tech provider but as a pivotal player in the evolution of immersive entertainment. By powering over 300 million AR interactions, and being behind significant successes like the viral Five Nights at Freddy's AR, Illumix is at the forefront of shaping the future of mixed reality and audience engagement.