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GoodnotesGO

Product Marketing Manager, Lifecycle/CRM (1 year FTC - Renewable/ Convertible)

Goodnotes is a leading note-taking app that transforms the way users interact with handwritten notes, acclaimed by millions for its versatility and innovative features.

Goodnotes

Employee count: 51-200

SG and GB only

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Join Goodnotes as a Product Marketing Manager for Lifecycle/CRM and own the narrative across the entire user journey. Craft stories that make users understand immediately, lead high-impact launches, and drive product activation, adoption, and retention.

Requirements

  • 5+ years of Product Marketing experience, ideally in a subscription or SaaS environment.
  • Strong analytical prowess: You are comfortable analyzing funnel metrics and experimentation results to identify optimization opportunities.
  • Exceptional copywriting skills: You have a portfolio of user-facing content that demonstrates range (from educational to transactional) and an ability to write in a clear, brand-aligned voice.
  • Experience with A/B testing frameworks: You know how to design a valid experiment, define success metrics, and interpret statistical significance.

Benefits

  • Budget for things like noise-cancelling headphones, setting up your home office, personal development, professional training, and health & wellness
  • Sponsored visits to our Hong Kong or London office every 2 years
  • Company-wide annual offsite
  • Flexible working hours and location
  • Medical insurance for you and your dependents

About the job

Apply before

Posted on

Job type

Full Time

Experience level

Mid-level
Manager

Location requirements

Hiring timezones

United Kingdom +/- 0 hours, and 1 other timezone

About Goodnotes

Learn more about Goodnotes and their company culture.

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At Goodnotes, we are on a mission to revolutionize note-taking and enhance learning through innovative technology. The concept was born out of a personal struggle faced by our founder, Steven Chan, during his university days. Frustrated with existing solutions for handwritten notes on an iPad, he embarked on a journey to create an app that would simplify and elevate the note-taking experience. Launched in 2011, Goodnotes has since transformed into a leading platform with over 24 million users worldwide.

We believe in dreaming big to unlock the full potential of our users and make a positive impact on learning. Our application offers a unique blend of a natural handwriting experience enriched with advanced AI capabilities. This empowers users to engage deeply with their notes while maintaining a high level of organization and creativity. As we continue to innovate, Goodnotes strives to support various learning styles, making education accessible and enjoyable for everyone. Our commitment to user-centric design ensures that we always listen to our users’ needs, enhancing the note-taking experience.

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Goodnotes

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Goodnotes hiring Product Marketing Manager, Lifecycle/CRM (1 year FTC - Renewable/ Convertible) • Remote (Work from Home) | Himalayas