EverPro - Director, Marketing Operations

EverPro - Director, Marketing Operations

EverCommerce (Nasdaq: EVCM) is a leading service commerce platform, providing vertically-tailored, integrated SaaS solutions that help more than 690,000 global service-based businesses accelerate growth, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its EverPro, EverHealth, and EverWell brands specializing in Home, Health, and Wellness service industries, EverCommerce provides end-to-end business management software, embedded payment acceptance, marketing technology, and customer experience applications. Learn more at EverCommerce.com.

We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here: https://www.evercommerce.com/about-us/careers/

EverPro is seeking a strategic and results-oriented Director of Marketing Operations to lead our marketing operations strategy and execution. Reporting to the Head of Revenue Operations and serving as a key partner to the Head of Marketing, this role drives scalable execution, operational efficiency, and performance visibility across the funnel. You will align strategy, planning, and measurement to optimize lead management, campaign execution, and performance reporting—maximizing pipeline contribution and ROI.

As a cross-functional leader, you'll help transform how we execute, measure, and improve marketing efforts, enabling teams to move faster, operate smarter, and deliver measurable impact. This role is key to driving marketing efficiency, pipeline growth, and alignment across the go-to-market organization to support revenue performance.

Responsibilities:

• Define and evolve the marketing operating framework to drive scalable execution, process consistency, and alignment with business and revenue objectives
• Optimize lead management and funnel operations—including scoring, routing, segmentation, and MQL-to-SQL conversion—in partnership with Sales Operations
• Forecast marketing-sourced demand and lead volume to support accurate pipeline planning and revenue alignment
• Lead the development and execution of marketing planning, budgeting, and forecasting in partnership with Marketing, Finance, and GTM stakeholders to align marketing investments with revenue goals
• Develop and maintain performance dashboards to track marketing KPIs, pipeline contribution, and campaign ROI.
• Drive pipeline reporting and closed-loop measurement to inform campaign optimization and strategic decision-making
• Shape the marketing technology strategy by partnering with Revenue and Business Operations to ensure seamless integration, automation, and data-driven decision-making.
• Lead, coach, and develop a high-performing Marketing Operations team focused on execution, innovation, and transformation

Skills and Experience needed for success in this role:

• 7+ years of experience in Marketing Operations or related roles, including 3+ years in a leadership position building and developing high-performing teams

• Bachelor’s degree in Marketing, Operations, Finance or a related field (MBA a plus)
• Deep understanding of B2B SaaS marketing across the full customer lifecycle — from lead generation to retention and expansion
• Experience designing and scaling lead management, funnel optimization, and campaign performance strategies
• Proven success driving pipeline contribution, marketing efficiency, and ROI improvement
• Strong analytical skills with experience building performance frameworks, dashboards, and executive-level insights
• Hands-on experience with marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce)
• Familiarity with integrating marketing systems and data tools to enable measurement and automation

• Excellent cross-functional collaboration skills and the ability to influence across Marketing, Sales, Finance, and RevOps

Where: Remote

The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., Jordan, New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based anywhere in the United States or Canada – if you’re close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America.

Benefits & Perks:

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
• Robust health and wellness benefits, including an annual wellness stipend
• 401k or RRSP with company match
• Annual wellness stipend
• Flexible and generous paid time off
• Employee Stock Purchase Program

Compensation: The target base compensation for this position is $180,000 to $190,000 USD per year in most US locations. Final offer amounts are determined by multiple factors including location, local market variances, and candidate experience and expertise, and may vary from the amounts listed above.

EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience!